In 2020, audio marketing spend jumped from $1.1 billion to $3.09 billion, per Statista. In four years, that’s nearly tripled. The time has come for…
Mobile Marketing
Exciting Information About Email Marketing
Email marketing is a systematic method of sending marketing or commercial messages to individuals via e-mail. They market to their audience in order to promote…
Creating a Customer Profile to Help You Understand Your Target Customer
Whether selling via traditional channels or eCommerce, marketers must first identify their target demographic. Creating an accurate customer profile of who, why, where, and how…
Social Media Marketing Statistics 2021
Being active on social media isn’t just about posting regularly and hoping it reaches your target demographic. Finding out who your target market is and…
Key eCommerce Statistics 2021
More businesses are focusing their social media campaigns on generating leads and sales. One way is to look at eCommerce statistics that specifically target social…
The Top 10 Affiliate Software Providers You Need to Know
Having affiliate management software is one of the most cost-effective and resource-efficient ways to promote a product online. It keeps a steady customer base and…
Why Should Marketers Use Call Analytics?
Calls are more important than ever in our digital world. From 2014 to 2019, calls to businesses increased 110 percent due to mobile devices and…
Things to Note about Digital Marketing
Digital marketing is a broad term that encompasses all marketing activities conducted via digital channels. A mobile phone is a digital marketing channel. Digital marketing…
9 Email Marketing Tips That Work
Improving your email marketing strategy is a good first step (ROI). Here are the best ways to improve your email marketing results with your target…
8 Subject Line Mistakes That Immediately Get Your Emails Deleted
A good subject line is important for a successful email campaign. While it’s easy to get caught up in crafting clever copy and intricate designs,…
How do I Create a Winning Holiday Marketing Plan
To help you plan your campaign this year, let’s first look at some of the holiday season’s opportunities and insights. Why do you need a…
13 Ways to Increase Website Traffic
There are several ways you can make use of to increase the traffic rate to your website. Let us dive into the article without wasting…
Digital Marketing vs. Social Media Marketing
Many people mix up digital and social media marketing. They think using social media is digital marketing, but it isn’t. Marketing activities performed by a…
5 Ways Effective Communication Drives B2B Customer Growth
You already know that good communication leads to happy customers. When dealing with the public, we naturally understand this. But in B2B sales, it’s often…
Four Risky Corporate Email Mistakes
Onboarding typically includes signing an employee handbook that includes acceptable technology usage policies and guidelines. Details often contain policy restrictions regarding unacceptable email usage. They…
How to Improve Email Marketing Results
But how do you know if your email marketing campaigns are working? Here are 7 proven ways to improve your email marketing results every…
Using Emoji and Symbols in Your Email Subject Lines
Email subject lines are much more expressive thanks to emojis. Everything from to and even shows up in our inboxes on a regular basis. We’ll…
The 5 Most Common Mistakes in Email Marketing
Building an email relationship with your target audience is a limited opportunity that is extremely competitive, and there is only so much time available. Because…
7 Tips for Effective Email Marketing
The ability to stay connected with your customers is critical regardless of whether you are a traditional brick-and-mortar retailer — with or without a website,…
Email Marketing Best Practices for B2B Companies
Is email marketing a part of your B2B organization’s strategy for reaching out to prospective clients, leads, or customers? If so, you are not alone:…