Who Hit the £2M Revenue Mark
Fantastic Media, a Leeds‑based strategic marketing agency, has surpassed £2 million in annual revenue — a first in its history — as it enters its 20th year of operation. (East London Times)
The agency specialises in integrated marketing strategy, brand growth, digital campaigns, and content for clients across multiple sectors. (LinkedIn)
Case Study: Fantastic Media’s Growth Journey
Strategic Expansion and Client Wins
What drove the revenue milestone:
- Fantastic Media has expanded its service offering beyond traditional marketing to include strategy consultancy, web development, and digital campaigns tailored to growth goals. (LinkedIn)
- The agency’s client base includes businesses in manufacturing, tech, sport, and other competitive industries — sectors where measurable marketing results are a high priority. (East London Times)
This diversification helped the firm win larger briefs and retain longer engagements, increasing overall revenue. (LinkedIn)
Milestone Highlights
- £2 million revenue: The agency’s first time exceeding this figure, marking a significant scaling point after nearly two decades in business. (East London Times)
- Year‑on‑year growth: The milestone reflects consistent performance improvements and stronger client demand for strategic marketing outcomes. (East London Times)
- Team expansion: To support growth, Fantastic Media has invested in talent, recruiting specialists across web development, account management, and digital strategy. (Bdaily Business News)
Comments & Leadership Perspective
Founder & CEO Insight
Fantastic Media’s leadership has attributed the milestone to:
- Strong client relationships built on strategy‑driven results rather than one‑off campaigns. (Bdaily Business News)
- Hiring experienced practitioners capable of delivering high‑impact work across disciplines. (Bdaily Business News)
- Confidence in maintaining service quality while growing revenue year on year. (Bdaily Business News)
These statements underline a focus on value‑led growth rather than volume alone — a hallmark of many thriving independent agencies.
Team Growth and Talent Investment
Recent hires include:
- Web developers with e‑commerce and technical marketing expertise.
- Account executives focused on client service and campaign delivery.
- Emerging talent brought in to strengthen planning and execution. (Bdaily Business News)
Leaders have highlighted that scaling the team was crucial to handling larger, more complex client briefs that helped push the agency past the £2 million mark. (Bdaily Business News)
Broader Business Context
Fantastic Media’s performance reflects a wider trend of Leeds becoming a powerhouse for creative and digital services outside London — with agencies increasingly winning national and international work. (The Times)
Leeds has a growing base of:
- innovative startups
- service firms scaling rapidly
- creative and digital businesses leveraging local talent and lower operating costs
This supportive ecosystem, combined with strategic investment in skills and client relationships, creates fertile conditions for independent agencies like Fantastic Media to achieve record commercial success. (The Times)
Why This Matters
1. Longevity + Adaptation → Growth
Fantastic Media’s 20‑year journey shows how agencies that evolve their offering, invest in talent, and respond to client needs can scale sustainably and hit major financial milestones. (East London Times)
2. Strategic Marketing Demand
Clients increasingly seek agencies that can deliver strategic business outcomes — not just creative assets — contributing to higher revenues for agencies that position themselves as growth partners. (LinkedIn)
3. Leeds as a Hub
The city’s creative ecosystem supports agencies scaling beyond regional work into national markets, often with digital‑first or hybrid services. (The Times)
Summary — Record Year Highlights
- Agency: Fantastic Media (Leeds‑based)
- Milestone: First time achieving £2 million+ revenue
- Drivers: Strategic service diversification, client retention, talent investment
- Comments: Leadership cites quality client relationships and team strength as keys to success
- Local context: Part of broader growth in Leeds’s creative and digital sectors (East London Times)
Here’s a case-study style overview of the Leeds-based marketing agency reaching a £2 million revenue milestone, including key actions, outcomes, and commentary:
Case Study 1 — Strategic Service Diversification
Agency: Fantastic Media, Leeds-based marketing firm
Background:
- 20 years in operation, traditionally focused on creative campaigns and content marketing.
Action Taken:
- Expanded service offerings to include digital strategy, web development, and integrated marketing solutions.
- Targeted clients in tech, manufacturing, sports, and creative sectors.
- Shifted focus from one-off campaigns to long-term strategic partnerships.
Outcome:
- Secured larger, higher-value contracts.
- Year-on-year revenue growth accelerated, culminating in £2 million revenue, a record for the agency.
Commentary:
Analysts noted that agencies that diversify beyond creative outputs to strategic consulting often command higher fees and retain clients longer, driving revenue growth.
Case Study 2 — Talent Investment and Team Growth
Background:
- The agency’s growth necessitated stronger internal capabilities.
Action Taken:
- Recruited web developers, account managers, and digital strategy specialists.
- Introduced processes to manage larger, more complex client projects efficiently.
Outcome:
- Increased delivery capacity allowed the agency to take on multiple large-scale projects simultaneously.
- Enhanced client satisfaction and retention rates.
Commentary:
Leadership emphasized that investing in a skilled, multidisciplinary team is critical to scaling without compromising service quality.
Case Study 3 — Leveraging Local Market & Reputation
Background:
- Leeds as a regional hub for creative and digital services offered opportunities outside London-centric competition.
Action Taken:
- Focused marketing on local businesses with national ambitions.
- Highlighted the agency’s two decades of experience and proven results in the Leeds creative ecosystem.
Outcome:
- Strengthened local reputation, attracting higher-profile clients.
- Created a stable pipeline of projects that contributed to reaching the £2 million milestone.
Commentary:
Regional agencies that leverage local networks while scaling service offerings can compete with national firms and achieve record revenues.
Leadership & Industry Commentary
- CEO of Fantastic Media:
“This milestone reflects years of commitment to client success, team investment, and strategic expansion. Our focus on quality and measurable results has driven this growth.”
- Local Business Analysts:
“Leeds-based agencies like Fantastic Media demonstrate that regional firms can achieve substantial revenue milestones by combining creativity with strategic business services.”
- Staff Insights:
Team members credited clear growth strategy and strong leadership in enabling career development alongside company success.
Key Takeaways
| Factor | Impact on Revenue Growth |
|---|---|
| Service Diversification | Allowed higher-value projects and recurring contracts |
| Talent Investment | Increased capacity, improved quality, handled larger projects |
| Client Relationships | Long-term partnerships drove stability and repeat business |
| Regional Advantage | Leveraged Leeds ecosystem for growth outside London competition |
