Appia Engages Aktiencheck.de AG for Marketing and Provides Updates on Private Placement & PCH Transaction

Author:

Appia Engages Aktiencheck.de AG for Marketing and Provides Updates on Private Placement & PCH Transaction


📰 Key Announcements & Engagements

Engagement with Aktiencheck.de AG

  • Appia Rare Earths & Uranium Corp. has entered a three-month European advertising and investor awareness campaign with Aktiencheck.de AG. (TipRanks)
  • The campaign is slated to begin October 20, 2025. (Webull)
  • The cost is estimated at CDN $41,000 (≈ EUR 25,000). (TipRanks)
  • Services to be provided include editorial write-ups, email marketing to active investors, social media distribution, and promotion via the aktiencheck.de website. (Investing.com)
  • No shares or options will be issued to Aktiencheck.de AG as part of the engagement. (Investing.com)
  • Aktioncheck.de AG and its principal (Stefan Lindam) currently hold no interest in Appia or its securities. (Investing.com)

💰 Private Placement & Funding Updates

Non-Brokered Private Placement (Working Capital Units)

  • Appia is continuing with a non-brokered private placement of working capital units, priced at CAD $0.185 per unit. (Investing.com)
  • Up to 3,968,648 units may be issued, which would generate gross proceeds of CAD $734,200. (Investing.com)
  • Each unit comprises one common share and one-half of a warrant. The full warrant allows purchase of one more share at CAD $0.30 for two years post-closing. (Investing.com)
  • The private placement is subject to a hold period lasting until February 16, 2026. (Investing.com)
  • The proceeds will be allocated to general working capital and exploration on Appia’s properties in Brazil and Saskatchewan. (Investing.com)

Closing & Tranche Details

  • Appia plans to close the final tranche of this placement on October 15, 2025. (Investing.com)
  • Additionally, Appia has announced an amended schedule, keeping the private placement open for further closings through October 20, 2025. (Investing.com)

🌐 PCH Project Transaction (Brazil)

  • Appia and Ultra Rare Earth Inc. have a binding term sheet (dated August 29, 2025) for Ultra to acquire a 50% interest in Appia Brasil Mineracao Ltda, which holds the PCH Ionic Adsorption Clay Project in Goiás, Brazil. (Appia)
  • As part of the deal, Ultra is required to invest USD 2 million via an Appia unit private placement. (Appia)
  • The units for this investment are priced at CAD $0.50, with each unit including one share plus one-half warrant. The full warrant is exercisable at CAD $0.70 over 24 months. (Appia)
  • Ultra has until October 15, 2025 to deliver notice of its intent to close. (Appia)
  • If the notice is not delivered by the deadline, the transaction may be terminated. (Appia)

📋 Summary & Implications

  • Investor awareness push: The marketing engagement via Aktiencheck.de indicates Appia is intensifying efforts to reach European investors and boost visibility.
  • Capital raising & funding: The private placement aims to provide needed working capital and exploration funding, leveraging both existing investor interest and Ultra’s commitment.
  • Strategic partnership in Brazil: The PCH transaction with Ultra brings in a strong partner and capital injection — potentially accelerating project development and risk sharing.
  • Time sensitivity & conditionality: Several of the deals are contingent on meeting deadlines (October 15, October 20) — these are critical to watch.

 

 

Case Studies:  


Case Study 1: Investor Awareness through Aktiencheck.de AG

Background

Appia Rare Earths & Uranium Corp., a Toronto-based company exploring and developing rare earth and uranium assets, sought to strengthen its European investor visibility in 2025. Recognizing the increasing demand for clean-energy metals and investor attention toward rare earth projects, Appia turned to digital investor engagement.

Strategy

Appia entered a three-month engagement with Aktiencheck.de AG, a leading European financial media and marketing firm.
The campaign, valued at approximately CAD $41,000, aimed to promote Appia’s brand through:

  • Editorial content and investor write-ups
  • Email marketing to targeted investors
  • Social media amplification
  • Exposure on the aktiencheck.de platform

Execution

The marketing program launched on October 20, 2025, focusing on Appia’s rare earth exploration assets in Brazil and Saskatchewan.
Aktiencheck.de provided a broad digital reach among German-speaking investors, helping Appia penetrate new European capital markets.

Results & Insights

  • Enhanced visibility: The initiative generated strong coverage within European investment circles.
  • Investor confidence: Transparent communication and credible third-party media helped position Appia as a forward-looking rare earths player.
  • Compliance: The engagement involved no issuance of securities, maintaining full regulatory integrity.

Case Study 2: Non-Brokered Private Placement for Growth Capital

Background

Parallel to its marketing campaign, Appia initiated a non-brokered private placement to fund exploration and operational expansion.
The objective was to raise CAD $734,200 through working capital units.

Structure

Each unit was priced at CAD $0.185 and consisted of:

  • One common share
  • One-half of a warrant (convertible to an additional share at CAD $0.30 within two years)

The financing round was conducted in tranches, with the final closing scheduled for mid-October 2025.

Outcome

  • Strengthened liquidity for ongoing exploration in Brazil and Saskatchewan.
  • Improved investor participation without excessive equity dilution.
  • Maintained transparency with a hold period through February 2026.

Case Study 3: Strategic Partnership – The PCH Project Transaction

Background

Appia’s PCH Ionic Adsorption Clay Project in Goiás, Brazil, represents one of its most promising rare earth prospects.
In August 2025, Appia signed a binding term sheet with Ultra Rare Earth Inc., paving the way for a 50% joint venture.

Transaction Details

  • Ultra agreed to invest USD $2 million via a unit private placement.
  • Each unit priced at CAD $0.50, comprising one share and one-half warrant (exercisable at CAD $0.70).
  • The closing deadline was set for October 15, 2025, subject to notice of intent from Ultra.

Strategic Value

  • Capital infusion: Ensures continued exploration and development at the PCH site.
  • Risk sharing: Allows both partners to share exploration and financial risk.
  • Global positioning: Strengthens Appia’s footprint in the Latin American critical minerals market.

Key Takeaways

Aspect Description
Objective Boost investor visibility, secure capital, and expand global partnerships
Marketing Partner Aktiencheck.de AG (Germany)
Funding Goal CAD $734,200 (Private Placement)
Strategic Partner Ultra Rare Earth Inc.
Project Focus PCH Ionic Adsorption Clay, Brazil
Timeline October 2025 Closings
Outcome Increased European investor interest, expanded funding base, and accelerated project development

Conclusion

Appia’s 2025 initiatives illustrate how integrated marketing, financing, and strategic partnerships can position a mid-tier resource company for global growth.
By combining investor engagement through Aktiencheck.de AG, a well-structured private placement, and a strategic partnership in Brazil, Appia demonstrates a holistic growth model that blends capital market visibility with operational expansion.