News

  What’s going on A putative class-action lawsuit is filed (in federal court) in Washington state: Liss et al v. Skechers USA Inc., Case No….

  What the report is & its scope The “State of Email Reports” are annual (or frequent) research publications from Litmus (now part of Validity)…

  What we mean by “AI & owned-media in email marketing” Owned media refers to channels and content that a brand fully controls (its email…

The global email marketing software market is experiencing significant growth, with projections indicating it will exceed US $14 billion by 2027. This expansion is driven…

Increasing email inbox delivery (deliverability) by 100% is ambitious, but it’s achievable by following a comprehensive strategy that combines technical setup, content optimization, and engagement…

The insurance industry, which relies heavily on trust, long-term relationships, and clear communication of complex information, requires specific features from an email marketing tool.1 The…

On October 21, 2025, Surfer SEO, a leading Polish AI-driven content optimization platform, was acquired by Positive Group, a French technology company formerly known as…

To secure a prominent position in Google’s AI Overviews—a feature that consolidates information from various sources into a single, AI-generated snippet—brands must strategically align their…

Treating SEO as infrastructure rather than a mere tactic is a transformative mindset shift that aligns digital visibility with long-term business growth. This perspective acknowledges…

Google’s practice of rewriting title tags in search results has become a significant topic of discussion among SEO professionals. Recent studies indicate that Google alters…

  PPC in 2026: The AI & Automation Trends You Must Master to Win Visibility Executive summary (TL;DR) By 2026 paid media will be dominated…

The Click Cliff: Why You Can’t Afford to Rank Below the Top-10 Search Results — Full, detailed guide Search engine rankings are not just vanity…

Beyond Discounts: Unlocking the True Drivers of Customer Loyalty In today’s competitive marketplace, businesses are increasingly recognizing that customer loyalty cannot be sustained through discounts…

  Background: Manx Telecom’s Email Offering (Manx.net / IsleOfMan domains) What is Manx.net Mail? Manx Telecom provides an email service under manx.net, isleofman.com, and isleofman.org…

  What is an “AI editor” for blog content? An AI editor is a software tool (often powered by large language models, NLP algorithms, and…

   The Incident: What We Know So Far The leak is known as the Synthient Stealer Log Threat Data — it reportedly contains 183 million…

Future-Proof Your Inbox: The Best Email Archiving Software of 2025 — Full, detailed guide Email archiving is no longer “set and forget.” By 2025 organizations…

Accessing your Army 365 email via Outlook is a straightforward process, but it’s essential to follow the correct steps to ensure secure and efficient setup….

Gradient MSP has expanded its marketing services with the launch of MSP Studio+, a premium platform designed to streamline marketing efforts for Managed Service Providers…

The 2026 Hotel CRM & Email Marketing Buyer’s Guide, developed by Bookboost and HotelTechReport, offers comprehensive insights to assist hoteliers in selecting the most suitable…