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  Background: RNC’s Lawsuit Against Google The Republican National Committee (RNC) filed a lawsuit in 2022 against Google, alleging that Gmail’s spam filters disproportionately sent…

Case Study 1 — Massive Price Hikes & Sudden Notification What Changed In early 2026, Rackspace Technology — a long‑established provider of cloud, managed hosting, and…

AI Tool of the Week — Gmail’s New Gemini‑Powered Features That Tackle Email Overload   What’s New — Key AI Features in Gmail 1. AI…

Background: What the RNC Alleged In 2022, the Republican National Committee (RNC) sued Google, claiming that Gmail’s spam filters were systematically sending millions of RNC…

   What Smart Warehousing Is A smart warehouse is an advanced fulfillment facility that uses connected technologies — such as automation, artificial intelligence (AI), robotics,…

  What’s Happening — Sanderson & “Cael’s Cookies” At a recent media availability session, Penn State wrestling head coach Cael Sanderson was asked about his…

  Event Overview Appcast, a programmatic recruitment marketing platform, is hosting a live webinar to give an early look at key insights from its 10th…

 1. Funding Round & Valuation Higgsfield, an AI-powered generative video startup, has raised a total of $130 million in Series A funding — primarily via…

 Full Details: Disney Creates Connected Marketing Organisation  What Changed Disney has established a new enterprise-wide marketing and brand organisation to unify and align its previously…

 Steam Whistle & Beau’s Appoint Good Kids as Digital Marketing AOR — Full Details Who’s involved: Steam Whistle Brewing (iconic Canadian pilsner brand) Beau’s All…

   1. What the Research Shows: Email Reminders Can Increase Saving A large new study led by researchers including Katy Milkman (Wharton) analyzed data from…

  Thesis Title: Maximizing Return on Investment in Email Marketing: Determinants, Models, and Strategic Implications Abstract This thesis investigates the return on investment (ROI) of…

  1. Brevo (formerly Sendinblue) — Best All‑Round Platform Why it’s great: Brevo combines email, SMS, CRM, and landing pages in one platform — making…

   What’s New: Personal Intelligence in Gemini Google has introduced a major upgrade to its Gemini AI assistant called Personal Intelligence. This feature lets Gemini,…

What Happened? — Blackstone’s Strategic Investment Blackstone — the world’s largest alternative investment firm — has committed a $100 million investment into Applecart, a fast‑growing marketing…

   The Role of Television in Today’s Brand Marketing Strategies 1. Television’s Role Has Evolved — Not Disappeared Despite the rise of social media, streaming,…

What Happened — The Campaign at the Centre of the Controversy A major promotional campaign by Heineken 0.0 in partnership with Transport for London (TfL)…

   What Is the Loop Marketing Era? Loop marketing describes a shift away from linear funnels (awareness → consideration → conversion → done) toward continuous…

   Overview: What Marketing Super Agent Is Marketing Super Agent is a new AI‑powered marketing system launched by Treasure Data as part of its AI…

   What’s New in Gmail (2026) Google is rolling out a suite of AI‑powered features in Gmail built on its Gemini 3 model, marking what…