In 2022, B2B marketers will see a variety of technology trends. The customer expects more, which is driving these changes. With the pandemic comes increased…
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How to focus on the user experience in your email marketing
Table of Contents Don’t just align email metrics with business goals Don’t use misleading subject lines or CTAs Beginning with the end in mind Focus…
5 Email Metrics to Impress in 2022
Is improving email ROI one of your top business goals for 2022? Changing your email template, subject lines, or starting a newsletter may be on…
7 Things Affect Email Deliverability
The simplest email marketing question may also have the most complicated answer. As an email marketer, you want to wow your subscribers. Then you want…