New Agency-Focused Features in Search Atlas
1. Auto PPC Retargeting
Search Atlas has launched an auto retargeting feature within OTTO PPC, enabling agencies to quickly set up retargeting campaigns for site visitors. The setup process is simplified with a quick-start wizard, allowing campaigns to be launched in under 60 seconds. (Search Engine Journal)
2. Enhanced Google Business Profile (GBP) Management
The platform has expanded its GBP Galactic tool, allowing agencies to manage up to 25 GBP projects. This includes automating GBP optimization, posts, citations, and more, streamlining local SEO efforts for clients. (Search Atlas – Advanced SEO Software)
3. LLM Visibility Tracking
Search Atlas now offers tools to monitor and track a brand’s presence in AI-generated answers from platforms like ChatGPT, Claude, and Gemini. This feature helps agencies understand how their content is represented in AI-driven search results and optimize accordingly. (DemandSage)
4. White-Label Dashboards and Reporting
Agencies can now provide clients with branded dashboards and automated reports. This white-label capability ensures a consistent client experience and simplifies the reporting process. (Search Atlas – Advanced SEO Software)
5. AI-Driven Content Creation and Publishing
The platform facilitates rapid content generation and publishing. Agencies can create SEO-optimized content and publish it directly to platforms like WordPress or Shopify with a single click, significantly reducing content production time. (Search Atlas – Advanced SEO Software)
Search Atlas has introduced several new features tailored for agencies, aiming to enhance SEO, local search, and AI visibility management. These updates are designed to streamline workflows, improve client reporting, and facilitate scalable campaign execution. Below are detailed case studies showcasing how agencies have leveraged these features to elevate marketing performance.
Case Study 1: Restaurant Equipment Supplier
Challenge: A restaurant equipment supplier sought to increase its online visibility and organic traffic.
Solution: The agency implemented Search Atlas’s OTTO SEO tool, which automated on-page optimizations and content enhancements.
Results:
- Achieved a 390% increase in organic traffic.
- Ranked over 609 keywords in the top 3 positions.
- Expanded organic keywords by 40%.
- Recorded 99.9k clicks and 10.5 million impressions.
Outcome: The supplier experienced a significant boost in online visibility and customer engagement. (Search Atlas – Advanced SEO Software)
Case Study 2: Nonprofit Organization
Challenge: A nonprofit dedicated to supporting children with special needs struggled with stagnant website traffic.
Solution: The agency utilized OTTO’s recommendations to enhance content quality, optimize technical aspects, and refine on-page SEO elements.
Results:
- Doubled organic traffic.
- Increased organic keywords by 75.5%.
- Achieved a top ranking for targeted keywords.
Outcome: The nonprofit became a go-to resource in local search results, connecting with more families in need. (Search Atlas – Advanced SEO Software)
Case Study 3: Chiropractic Center
Challenge: A chiropractic center aimed to improve its local search rankings and online presence.
Solution: The agency implemented OTTO SEO, focusing on local SEO optimizations and content improvements.
Results:
- Improved local rankings by 66.31%.
- Enhanced visibility in local searches.
- Increased the number of locations ranking in the top 3 positions by 46%.
Outcome: The chiropractic center saw a significant increase in patient inquiries and appointments. (Search Atlas – Advanced SEO Software)
Case Study 4: Emergency Food Supply eCommerce
Challenge: An emergency food supply eCommerce store needed to boost its online traffic and keyword rankings.
Solution: The agency leveraged Search Atlas’s AI-driven tools to optimize content and improve SEO strategies.
Results:
- Achieved a 1,511.3% increase in monthly organic traffic.
- Increased organic keywords by 1,474.2%.
- Boosted keywords ranking in the top 3 by 383.3%.
Outcome: The eCommerce store experienced a substantial growth in online sales and customer acquisition. (Search Atlas – Advanced SEO Software)
Case Study 5: AIM High Digital Agency
Challenge: AIM High Digital sought to scale its SEO efforts and improve content creation efficiency.
Solution: The agency adopted Search Atlas’s AI-powered content creation tools, enabling rapid generation and optimization of SEO content.
Results:
- Significantly reduced content creation time.
- Enhanced content quality and relevance.
- Improved client satisfaction and retention.
Outcome: AIM High Digital successfully scaled its operations without increasing headcount, delivering faster results to clients. (Search Atlas – Advanced SEO Software)