{"id":80,"date":"2021-06-03T15:54:58","date_gmt":"2021-06-03T15:54:58","guid":{"rendered":"http:\/\/lite14.net\/blog\/?p=80"},"modified":"2022-06-17T09:17:51","modified_gmt":"2022-06-17T09:17:51","slug":"80","status":"publish","type":"post","link":"https:\/\/lite14.net\/blog\/2021\/06\/03\/80\/","title":{"rendered":"10 Ways to Improve Your Marketing by Tapping the Power of the Phone Call"},"content":{"rendered":"\r\n\r\n\r\n

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If you\u2019re making decisions about your website and using data to optimize your marketing, you need to think about the visitors who call you and convert over the phone.<\/p>\r\n\r\n\r\n\r\n

In an increasingly mobile world, customers are more likely than ever before to be visiting your website on mobile then dialing your business to get more information or make a purchase. Even though digital channels drive engagement online, people still want to talk.<\/p>\r\n\r\n\r\n\r\n

As a marketer, you probably understand that these calls are valuable \u2014 inbound calls have high conversion rates and provide a treasure trove of information about your customers. But how do you drive more calls that lead to sales? How are you attributing conversions that happen over the phone?<\/p>\r\n\r\n\r\n\r\n

Here are 10 ways to address this blind spot by tapping into the gold mine of insights from phone conversations:<\/p>\r\n\r\n\r\n\r\n

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