{"id":797,"date":"2021-09-28T11:23:46","date_gmt":"2021-09-28T11:23:46","guid":{"rendered":"https:\/\/lite14.net\/blog\/?p=797"},"modified":"2021-09-28T11:24:49","modified_gmt":"2021-09-28T11:24:49","slug":"customer-experience-3-strategies-to-improve","status":"publish","type":"post","link":"https:\/\/lite14.net\/blog\/2021\/09\/28\/customer-experience-3-strategies-to-improve\/","title":{"rendered":"Customer Experience: 3 Strategies to Improve"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-798\" src=\"http:\/\/lite14.net\/blog\/wp-content\/uploads\/2021\/09\/create-customer-experience-strategy-300x144.png\" alt=\"\" width=\"402\" height=\"193\" srcset=\"https:\/\/lite14.net\/blog\/wp-content\/uploads\/2021\/09\/create-customer-experience-strategy-300x144.png 300w, https:\/\/lite14.net\/blog\/wp-content\/uploads\/2021\/09\/create-customer-experience-strategy-1024x491.png 1024w, https:\/\/lite14.net\/blog\/wp-content\/uploads\/2021\/09\/create-customer-experience-strategy-768x368.png 768w, https:\/\/lite14.net\/blog\/wp-content\/uploads\/2021\/09\/create-customer-experience-strategy.png 1200w\" sizes=\"auto, (max-width: 402px) 100vw, 402px\" \/><\/p>\n<p>The hybrid workplace has been much discussed as the post-pandemic economy opens. The debate between remote and in-person offices appears to be here to stay. But another important topic is rarely discussed: the future of the customer experience (CX). How will the return of traditional retailers affect the customer experience? Will in-person CX interactions become more prominent? Will online CX stay on top? Or a hybrid of the two?<\/p>\n<p>Like the office, the last option is likely. In the future, we&#8217;ll likely see a split between online and offline sales. So, as you refine your transition plans, here are a few CX strategies to consider.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lite14.net\/blog\/2021\/09\/28\/customer-experience-3-strategies-to-improve\/#1_Keep_Your_Team_Updated\" >1. Keep Your Team Updated<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lite14.net\/blog\/2021\/09\/28\/customer-experience-3-strategies-to-improve\/#2_Incorporate_Remote_Workers\" >2. Incorporate Remote Workers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/lite14.net\/blog\/2021\/09\/28\/customer-experience-3-strategies-to-improve\/#3_Maintain_a_Growth_Mindset\" >3. Maintain a Growth Mindset<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/lite14.net\/blog\/2021\/09\/28\/customer-experience-3-strategies-to-improve\/#In_conclusion\" >In conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h4><span class=\"ez-toc-section\" id=\"1_Keep_Your_Team_Updated\"><\/span>1. Keep Your Team Updated<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>As the customer experience evolves, it can impact the way your business operates.<\/p>\n<p>Unaddressed, this can negatively impact your customer experience. Nothing is more disconcerting than contacting a company and being greeted by a confused employee.<\/p>\n<p>To avoid this, keep your staff informed of any changes that affect the customer experience. Always communicate new customer expectations and behaviors to your team.<\/p>\n<p>Also, give your employees the tools they need to provide excellent customer service. There are numerous tech tools available to keep your customers happy as they interact with your company. Simple tools like quality communication or complex tools like CRM or CCaaS platforms are examples. While the specifics will vary depending on the situation, keeping your staff well-equipped should be a priority.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"2_Incorporate_Remote_Workers\"><\/span>2. Incorporate Remote Workers<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>With a renewed focus on brick-and-mortar retail, it&#8217;s easy to panic and cut your remote workforce. Of course, many companies will need to rehire onsite workers in certain areas.<\/p>\n<p>But think twice before paying your remote customer service agents. While a remote team does miss out on the in-person element, there are many other advantages. You can attract better talent, offer more flexibility, and lower costs.<\/p>\n<p>Rather than abandoning remote customer service reps, look for ways to improve your current setup. Experience.com suggests focusing on engagement first. Engaged teams can increase profitability by 21%, according to Experience Management.<\/p>\n<p>Communication, emotional support, and daily check-ins can help. These can keep your employees engaged. It also allows you to keep the same remote workers for a hybrid online\/offline customer experience.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"3_Maintain_a_Growth_Mindset\"><\/span>3. Maintain a Growth Mindset<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Tools and knowledge are vital in everyday business operations. They help manage the constant stream of small but significant changes to the customer experience. But keep in mind the big picture.<\/p>\n<p>Don&#8217;t get attached to a single customer experience formula. With so much in flux, it&#8217;s likely that companies will be reacting to change for a while. With so much competition in today&#8217;s markets, providing cutting-edge customer service isn&#8217;t just a plus. A genuine competitive advantage.<\/p>\n<p>That&#8217;s why you must maintain a positive, growth-oriented outlook. Per Carol Dweck, a growth mindset believes that people can continually develop new talents through effort and investment over time.<\/p>\n<p>This is true for a business. As the customer experience evolves, collect and analyze relevant data to inform your customer journey. Treat success as a pit stop on your journey to perfecting the customer experience.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"In_conclusion\"><\/span>In conclusion<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The customer experience is rapidly evolving right now. The pandemic shifted ecommerce, creating a new customer journey. Things will change again as traditional retail models return.<\/p>\n<p>They probably won&#8217;t go &#8220;back to normal.&#8221; Instead, the customer experience will evolve. It will combine online and offline elements.<\/p>\n<p>Companies of all sizes should work to integrate existing staff, remote or not, into the solution. They should also keep their internal teams informed of any changes. They must also maintain a growth mindset as the customer experience evolves in the future.<\/p>\n<p>If those three elements can be addressed, any organization can gain a competitive advantage in the months and years to come.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The hybrid workplace has been much discussed as the post-pandemic economy opens. The debate between remote and in-person offices appears to be here to stay&#8230;.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-797","post","type-post","status-publish","format-standard","hentry","category-tech-how-to"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Customer Experience: 3 Strategies to Improve - Lite14 Tools &amp; Blog<\/title>\n<meta name=\"description\" content=\"The hybrid workplace has been much discussed as the post-pandemic economy opens. The debate between remote and in-person offices appears to be here to stay. But another important topic is rarely discussed: the future of the customer experience (CX). How will the return of traditional retailers affect the customer experience? 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