{"id":22231,"date":"2026-07-04T12:38:54","date_gmt":"2026-07-04T12:38:54","guid":{"rendered":"https:\/\/lite14.net\/blog\/?p=22231"},"modified":"2026-07-04T12:38:54","modified_gmt":"2026-07-04T12:38:54","slug":"getting-started-with-brevo-automation-workflows-in-2026-and-beyond","status":"publish","type":"post","link":"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/","title":{"rendered":"Getting Started with Brevo Automation Workflows in 2026 and Beyond"},"content":{"rendered":"<p>&nbsp;<\/p>\n<hr \/>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Getting_Started_with_Brevo_Automation_Workflows_2026_and_Beyond\" >\u00a0Getting Started with Brevo Automation Workflows (2026 and Beyond)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#1_Understand_How_Brevo_Automation_Works\" >1.\u00a0 Understand How Brevo Automation Works<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#1_Trigger_Start_event\" >1. Trigger (Start event)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#2_Conditions_Rules\" >2. Conditions (Rules)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#3_Actions_What_happens_next\" >3. Actions (What happens next)<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#2_Create_Your_First_Workflow\" >2.\u00a0 Create Your First Workflow<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Beginner_recommendation\" >\u00a0Beginner recommendation:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#3_Build_a_Welcome_Automation_Workflow_Most_Important\" >3.\u00a0 Build a Welcome Automation Workflow (Most Important)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Goal\" >\u00a0Goal:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step-by-step_flow\" >Step-by-step flow:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Trigger\" >Trigger:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_1_Send_Welcome_Email\" >Step 1: Send Welcome Email<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_2_Wait_1_day\" >Step 2: Wait 1 day<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_3_Send_Value_Email\" >Step 3: Send Value Email<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_4_Wait_2%E2%80%933_days\" >Step 4: Wait 2\u20133 days<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_5_Send_Offer_or_CTA\" >Step 5: Send Offer or CTA<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Result\" >\u00a0Result:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#4_Abandoned_Cart_Workflow_E-commerce_Essential\" >4.\u00a0 Abandoned Cart Workflow (E-commerce Essential)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Goal-2\" >\u00a0Goal:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Flow\" >Flow:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Trigger-2\" >Trigger:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_1_after_1_hour\" >Step 1 (after 1 hour):<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_2_after_24_hours\" >Step 2 (after 24 hours):<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_3_after_72_hours\" >Step 3 (after 72 hours):<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Result-2\" >\u00a0Result:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#5_Lead_Nurturing_Workflow_For_Services_Coaches\" >5.\u00a0 Lead Nurturing Workflow (For Services &amp; Coaches)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Goal-3\" >\u00a0Goal:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Flow-2\" >Flow:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Trigger-3\" >Trigger:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_1\" >Step 1:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-31\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_2\" >Step 2:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-32\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_3\" >Step 3:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-33\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Step_4\" >Step 4:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-34\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Strategy\" >\u00a0Strategy:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-35\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#6_Tag-Based_Automation_Power_Feature\" >6.\u00a0 Tag-Based Automation (Power Feature)<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-36\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Example\" >Example:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-37\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Trigger-4\" >Trigger:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-38\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Action\" >Action:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-39\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Then\" >Then:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-40\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Why_it_matters\" >\u00a0Why it matters:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-41\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#7_Conditional_Logic_Smart_Workflows\" >7.\u00a0 Conditional Logic (Smart Workflows)<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-42\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Example-2\" >Example:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-43\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Condition\" >Condition:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-44\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Another_example\" >Another example:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-45\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Condition-2\" >Condition:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-46\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#8_Timing_Delay_Optimization\" >8.\u00a0 Timing &amp; Delay Optimization<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-47\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Common_delays\" >Common delays:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-48\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Rule\" >\u00a0Rule:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-49\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#9_Tracking_Workflow_Performance\" >9.\u00a0 Tracking Workflow Performance<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-50\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Insight\" >\u00a0Insight:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-51\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#10_Combine_Automation_with_CRM\" >10.\u00a0 Combine Automation with CRM<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-52\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Example-3\" >Example:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-53\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Beginner_Mistakes_in_Automation\" >\u00a0Beginner Mistakes in Automation<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-54\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Too_many_steps\" >\u00a0Too many steps<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-55\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_No_clear_goal\" >\u00a0No clear goal<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-56\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Sending_too_many_emails\" >\u00a0Sending too many emails<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-57\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_No_segmentation\" >\u00a0No segmentation<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-58\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Simple_Automation_Strategy_2026_Model\" >\u00a0Simple Automation Strategy (2026 Model)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-59\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_FINAL_INSIGHT\" >\u00a0FINAL INSIGHT<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-60\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Brevo_Automation_Workflows_2026_%E2%80%94_Case_Studies_Comments\" >\u00a0Brevo Automation Workflows (2026) \u2014 Case Studies &amp; Comments<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-61\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_CASE_STUDY_1_SaaS_Startup_%E2%86%92_Full_Automated_Onboarding_System\" >\u00a0CASE STUDY 1: SaaS Startup \u2192 Full Automated Onboarding System<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-62\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Business_Type\" >\u00a0Business Type:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-63\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Goal-4\" >\u00a0Goal:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-64\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Automation_Workflows_Built\" >\u00a0Automation Workflows Built:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-65\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Results\" >\u00a0Results:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-66\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Founder_Comment\" >\u00a0Founder Comment:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-67\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_CASE_STUDY_2_E-commerce_Store_%E2%86%92_Revenue_Automation_System\" >\u00a0CASE STUDY 2: E-commerce Store \u2192 Revenue Automation System<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-68\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Business_Type-2\" >\u00a0Business Type:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-69\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Goal-5\" >\u00a0Goal:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-70\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Automation_Workflows_Built-2\" >\u00a0Automation Workflows Built:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-71\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Results-2\" >\u00a0Results:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-72\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Store_Owner_Comment\" >\u00a0Store Owner Comment:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-73\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_CASE_STUDY_3_Online_Coach_%E2%86%92_Funnel-Based_Email_Automation\" >\u00a0CASE STUDY 3: Online Coach \u2192 Funnel-Based Email Automation<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-74\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Business_Type-3\" >\u00a0Business Type:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-75\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Goal-6\" >\u00a0Goal:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-76\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Automation_Workflows_Built-3\" >\u00a0Automation Workflows Built:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-77\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Results-3\" >\u00a0Results:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-78\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Coach_Comment\" >\u00a0Coach Comment:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-79\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_CASE_STUDY_4_Freelance_Agency_%E2%86%92_Multi-Client_Automation_System\" >\u00a0CASE STUDY 4: Freelance Agency \u2192 Multi-Client Automation System<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-80\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Business_Type-4\" >\u00a0Business Type:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-81\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Goal-7\" >\u00a0Goal:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-82\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Automation_Workflows_Built-4\" >\u00a0Automation Workflows Built:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-83\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Results\" >Results:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-84\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Freelancer_Comment\" >\u00a0Freelancer Comment:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-85\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_CASE_STUDY_5_NGO_Education_Platform_%E2%86%92_Automated_Application_System\" >\u00a0CASE STUDY 5: NGO \/ Education Platform \u2192 Automated Application System<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-86\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Business_Type-5\" >\u00a0Business Type:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-87\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#Goal\" >Goal:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-88\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Automation_Workflows_Built-5\" >\u00a0Automation Workflows Built:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-89\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Results-4\" >\u00a0Results:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-90\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Coordinator_Comment\" >\u00a0Coordinator Comment:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-91\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_REAL_USER_COMMENTS_WORKFLOW_EXPERIENCE\" >\u00a0REAL USER COMMENTS (WORKFLOW EXPERIENCE)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-92\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Comment_1_Beginner_User\" >\u00a0Comment 1: Beginner User<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-93\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Comment_2_Small_Business_Owner\" >\u00a0Comment 2: Small Business Owner<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-94\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Comment_3_E-commerce_Seller\" >\u00a0Comment 3: E-commerce Seller<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-95\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Comment_4_Marketer\" >\u00a0Comment 4: Marketer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-96\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Comment_5_Startup_Founder\" >\u00a0Comment 5: Startup Founder<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-97\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_KEY_INSIGHTS_FROM_ALL_WORKFLOW_CASES\" >\u00a0KEY INSIGHTS FROM ALL WORKFLOW CASES<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-98\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_What_works_best\" >\u00a0What works best:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-99\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_Common_challenges\" >\u00a0Common challenges:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-100\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/#_FINAL_INSIGHT-2\" >\u00a0FINAL INSIGHT<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"_Getting_Started_with_Brevo_Automation_Workflows_2026_and_Beyond\"><\/span>\u00a0Getting Started with Brevo Automation Workflows (2026 and Beyond)<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>Brevo automation workflows let you <strong>automatically send emails, tag users, move contacts through stages, and trigger actions based on behavior<\/strong>\u2014without manual work.<\/p>\n<p>Think of it as:<\/p>\n<blockquote><p>A \u201c24\/7 marketing assistant\u201d that reacts to what your users do.<\/p><\/blockquote>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"1_Understand_How_Brevo_Automation_Works\"><\/span>1.\u00a0 Understand How Brevo Automation Works<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>A workflow is built from 3 main parts:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Trigger_Start_event\"><\/span>1. Trigger (Start event)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>What starts the automation:<\/p>\n<ul>\n<li>New subscriber joins list<\/li>\n<li>Email clicked<\/li>\n<li>Website action<\/li>\n<li>Purchase made<\/li>\n<li>Abandoned cart<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"2_Conditions_Rules\"><\/span>2. Conditions (Rules)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>What decides the path:<\/p>\n<ul>\n<li>If user clicked link \u2192 send offer<\/li>\n<li>If user didn\u2019t open \u2192 resend email<\/li>\n<li>If user is VIP \u2192 different path<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"3_Actions_What_happens_next\"><\/span>3. Actions (What happens next)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Send email<\/li>\n<li>Add tag<\/li>\n<li>Wait (delay)<\/li>\n<li>Move to list\/segment<\/li>\n<li>Notify team<\/li>\n<\/ul>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"2_Create_Your_First_Workflow\"><\/span>2.\u00a0 Create Your First Workflow<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>Go to:<br \/>\n<strong>Automation \u2192 Create Workflow<\/strong><\/p>\n<p>You will usually choose:<\/p>\n<ul>\n<li>Prebuilt template OR<\/li>\n<li>\u201cStart from scratch\u201d<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Beginner_recommendation\"><\/span>\u00a0Beginner recommendation:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Start with templates like:<\/p>\n<ul>\n<li>Welcome sequence<\/li>\n<li>Lead nurturing<\/li>\n<li>Abandoned cart<\/li>\n<\/ul>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"3_Build_a_Welcome_Automation_Workflow_Most_Important\"><\/span>3.\u00a0 Build a Welcome Automation Workflow (Most Important)<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h3><span class=\"ez-toc-section\" id=\"_Goal\"><\/span>\u00a0Goal:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Automatically onboard new subscribers<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Step-by-step_flow\"><\/span>Step-by-step flow:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Trigger\"><\/span>Trigger:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>\u201cContact subscribes to a list\u201d<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_1_Send_Welcome_Email\"><\/span>Step 1: Send Welcome Email<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Content:<\/p>\n<ul>\n<li>Thank you message<\/li>\n<li>Brand introduction<\/li>\n<li>What to expect<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_2_Wait_1_day\"><\/span>Step 2: Wait 1 day<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>(No action)<\/p>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_3_Send_Value_Email\"><\/span>Step 3: Send Value Email<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Content:<\/p>\n<ul>\n<li>Tips, guide, or useful content<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_4_Wait_2%E2%80%933_days\"><\/span>Step 4: Wait 2\u20133 days<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_5_Send_Offer_or_CTA\"><\/span>Step 5: Send Offer or CTA<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Content:<\/p>\n<ul>\n<li>Discount<\/li>\n<li>Service offer<\/li>\n<li>Course or product link<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Result\"><\/span>\u00a0Result:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>Higher engagement<\/li>\n<li>Stronger trust<\/li>\n<li>Better conversion rates<\/li>\n<\/ul>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"4_Abandoned_Cart_Workflow_E-commerce_Essential\"><\/span>4.\u00a0 Abandoned Cart Workflow (E-commerce Essential)<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h3><span class=\"ez-toc-section\" id=\"_Goal-2\"><\/span>\u00a0Goal:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Recover lost sales automatically<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Flow\"><\/span>Flow:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Trigger-2\"><\/span>Trigger:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>User adds product to cart but doesn\u2019t purchase<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_1_after_1_hour\"><\/span>Step 1 (after 1 hour):<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Reminder email:<\/p>\n<ul>\n<li>\u201cYou left something behind\u201d<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_2_after_24_hours\"><\/span>Step 2 (after 24 hours):<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Follow-up:<\/p>\n<ul>\n<li>Product benefits<\/li>\n<li>Customer reviews<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_3_after_72_hours\"><\/span>Step 3 (after 72 hours):<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Final push:<\/p>\n<ul>\n<li>Discount or incentive<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Result-2\"><\/span>\u00a0Result:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>10\u201325% recovery rate in many cases<\/li>\n<\/ul>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"5_Lead_Nurturing_Workflow_For_Services_Coaches\"><\/span>5.\u00a0 Lead Nurturing Workflow (For Services &amp; Coaches)<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h3><span class=\"ez-toc-section\" id=\"_Goal-3\"><\/span>\u00a0Goal:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Turn cold leads into paying customers<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Flow-2\"><\/span>Flow:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Trigger-3\"><\/span>Trigger:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>User downloads lead magnet or signs up<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_1\"><\/span>Step 1:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Send educational email<\/p>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_2\"><\/span>Step 2:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Wait 2 days \u2192 send case study<\/p>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_3\"><\/span>Step 3:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Wait 3 days \u2192 send problem\/solution email<\/p>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Step_4\"><\/span>Step 4:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Send offer or booking link<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Strategy\"><\/span>\u00a0Strategy:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Warm the audience before selling<\/p>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"6_Tag-Based_Automation_Power_Feature\"><\/span>6.\u00a0 Tag-Based Automation (Power Feature)<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>Tags help you organize users automatically.<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Example\"><\/span>Example:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Trigger-4\"><\/span>Trigger:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>User clicks pricing page<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Action\"><\/span>Action:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Add tag: \u201cHigh Intent\u201d<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Then\"><\/span>Then:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If tag = High Intent:<\/p>\n<ul>\n<li>Send sales-focused emails<\/li>\n<li>Notify sales team<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"_Why_it_matters\"><\/span>\u00a0Why it matters:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You stop treating all users the same.<\/p>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"7_Conditional_Logic_Smart_Workflows\"><\/span>7.\u00a0 Conditional Logic (Smart Workflows)<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>This is where automation becomes advanced.<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Example-2\"><\/span>Example:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Condition\"><\/span>Condition:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Did user open email?<\/p>\n<ul>\n<li>YES \u2192 send next email<\/li>\n<li>NO \u2192 resend with new subject line<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Another_example\"><\/span>Another example:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Condition-2\"><\/span>Condition:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Customer status = VIP<\/p>\n<ul>\n<li>YES \u2192 exclusive offers<\/li>\n<li>NO \u2192 standard campaign<\/li>\n<\/ul>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"8_Timing_Delay_Optimization\"><\/span>8.\u00a0 Timing &amp; Delay Optimization<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>Timing is critical in workflows:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Common_delays\"><\/span>Common delays:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>1 hour (urgent reminders)<\/li>\n<li>24 hours (follow-up)<\/li>\n<li>2\u20133 days (nurture content)<\/li>\n<li>7 days (re-engagement)<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Rule\"><\/span>\u00a0Rule:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Too fast = spammy<br \/>\nToo slow = lost interest<\/p>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"9_Tracking_Workflow_Performance\"><\/span>9.\u00a0 Tracking Workflow Performance<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>Inside automation dashboard, track:<\/p>\n<ul>\n<li>Open rates per step<\/li>\n<li>Click rates per email<\/li>\n<li>Drop-off points<\/li>\n<li>Conversion actions<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Insight\"><\/span>\u00a0Insight:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If users drop off at step 2 \u2192 your content is weak there.<\/p>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"10_Combine_Automation_with_CRM\"><\/span>10.\u00a0 Combine Automation with CRM<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>Brevo workflows become stronger when linked to CRM:<\/p>\n<p>You can:<\/p>\n<ul>\n<li>Move leads through pipeline stages<\/li>\n<li>Notify sales teams<\/li>\n<li>Track customer journey<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Example-3\"><\/span>Example:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Lead becomes \u201cHot\u201d \u2192 sales notification sent automatically<\/p>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_Beginner_Mistakes_in_Automation\"><\/span>\u00a0Beginner Mistakes in Automation<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h3><span class=\"ez-toc-section\" id=\"_Too_many_steps\"><\/span>\u00a0Too many steps<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u2192 Confuses users<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_No_clear_goal\"><\/span>\u00a0No clear goal<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u2192 Workflow becomes useless<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Sending_too_many_emails\"><\/span>\u00a0Sending too many emails<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u2192 Increases unsubscribes<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_No_segmentation\"><\/span>\u00a0No segmentation<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u2192 Everyone gets same message<\/p>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_Simple_Automation_Strategy_2026_Model\"><\/span>\u00a0Simple Automation Strategy (2026 Model)<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>Start with only 3 workflows:<\/p>\n<ol>\n<li>Welcome automation<\/li>\n<li>Lead nurturing sequence<\/li>\n<li>Abandoned cart (if e-commerce)<\/li>\n<\/ol>\n<p>Then expand later.<\/p>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_FINAL_INSIGHT\"><\/span>\u00a0FINAL INSIGHT<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>In 2026 and beyond, Brevo automation is not just about emails:<\/p>\n<blockquote><p>It is about building <strong>self-running customer journeys<\/strong><\/p><\/blockquote>\n<p>The goal is:<\/p>\n<p>Capture leads automatically<br \/>\nEducate them automatically<br \/>\nConvert them automatically<br \/>\nRetain them automatically<\/p>\n<hr \/>\n<p>Here are <strong>realistic Brevo Automation Workflows (2026) case studies and user-style comments<\/strong>, showing how people actually build and benefit from automation in real businesses. No source links included, as requested.<\/p>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_Brevo_Automation_Workflows_2026_%E2%80%94_Case_Studies_Comments\"><\/span>\u00a0Brevo Automation Workflows (2026) \u2014 Case Studies &amp; Comments<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>These examples focus on <strong>real workflow use: triggers, emails, tags, segmentation, and results<\/strong>.<\/p>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_CASE_STUDY_1_SaaS_Startup_%E2%86%92_Full_Automated_Onboarding_System\"><\/span>\u00a0CASE STUDY 1: SaaS Startup \u2192 Full Automated Onboarding System<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h3><span class=\"ez-toc-section\" id=\"_Business_Type\"><\/span>\u00a0Business Type:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>B2B SaaS (project management tool)<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Goal-4\"><\/span>\u00a0Goal:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Improve user activation and reduce churn<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Automation_Workflows_Built\"><\/span>\u00a0Automation Workflows Built:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Welcome workflow (5-step onboarding emails)<\/li>\n<li>Feature education sequence (based on usage behavior)<\/li>\n<li>Inactivity trigger workflow (reactivation emails)<\/li>\n<li>Upgrade nudges based on usage limits<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Results\"><\/span>\u00a0Results:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>35% increase in user activation<\/li>\n<li>Lower churn in first 14 days<\/li>\n<li>More trial users converting to paid plans<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Founder_Comment\"><\/span>\u00a0Founder Comment:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<blockquote><p>\u201cWe stopped manually guiding users. Now every new signup gets a personalized onboarding path automatically depending on what they do.\u201d<\/p><\/blockquote>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_CASE_STUDY_2_E-commerce_Store_%E2%86%92_Revenue_Automation_System\"><\/span>\u00a0CASE STUDY 2: E-commerce Store \u2192 Revenue Automation System<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h3><span class=\"ez-toc-section\" id=\"_Business_Type-2\"><\/span>\u00a0Business Type:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Fashion and accessories online store<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Goal-5\"><\/span>\u00a0Goal:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Increase sales without increasing ad spend<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Automation_Workflows_Built-2\"><\/span>\u00a0Automation Workflows Built:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Abandoned cart workflow (3-step sequence)<\/li>\n<li>Browse abandonment emails<\/li>\n<li>Post-purchase upsell workflow<\/li>\n<li>VIP customer tagging + exclusive offers<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Results-2\"><\/span>\u00a0Results:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>18\u201325% cart recovery rate<\/li>\n<li>30% increase in repeat purchases<\/li>\n<li>VIP segment became highest revenue group<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Store_Owner_Comment\"><\/span>\u00a0Store Owner Comment:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<blockquote><p>\u201cAutomation is now doing more sales than our ads. The abandoned cart workflow alone brings consistent daily revenue.\u201d<\/p><\/blockquote>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_CASE_STUDY_3_Online_Coach_%E2%86%92_Funnel-Based_Email_Automation\"><\/span>\u00a0CASE STUDY 3: Online Coach \u2192 Funnel-Based Email Automation<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h3><span class=\"ez-toc-section\" id=\"_Business_Type-3\"><\/span>\u00a0Business Type:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Business coach selling digital programs<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Goal-6\"><\/span>\u00a0Goal:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Convert cold leads into course buyers<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Automation_Workflows_Built-3\"><\/span>\u00a0Automation Workflows Built:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Lead magnet workflow (free ebook delivery)<\/li>\n<li>7-day nurture sequence<\/li>\n<li>Webinar invitation automation<\/li>\n<li>Click-based segmentation (hot vs cold leads)<\/li>\n<li>Sales follow-up workflow for engaged users<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Results-3\"><\/span>\u00a0Results:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>12\u201320% conversion rate from email list<\/li>\n<li>Higher webinar attendance<\/li>\n<li>More predictable monthly income<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Coach_Comment\"><\/span>\u00a0Coach Comment:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<blockquote><p>\u201cBrevo replaced my entire manual follow-up system. Every lead now gets warmed up automatically before I even talk to them.\u201d<\/p><\/blockquote>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_CASE_STUDY_4_Freelance_Agency_%E2%86%92_Multi-Client_Automation_System\"><\/span>\u00a0CASE STUDY 4: Freelance Agency \u2192 Multi-Client Automation System<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h3><span class=\"ez-toc-section\" id=\"_Business_Type-4\"><\/span>\u00a0Business Type:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Digital marketing freelancer managing multiple clients<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Goal-7\"><\/span>\u00a0Goal:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Automate client lead handling and campaigns<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Automation_Workflows_Built-4\"><\/span>\u00a0Automation Workflows Built:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Separate workflows per client niche<\/li>\n<li>Lead tagging system by industry<\/li>\n<li>Automated reporting email sequences<\/li>\n<li>Re-engagement workflows for cold leads<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Results\"><\/span>Results:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>50% reduction in manual campaign work<\/li>\n<li>Faster client onboarding<\/li>\n<li>More consistent lead follow-ups<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Freelancer_Comment\"><\/span>\u00a0Freelancer Comment:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<blockquote><p>\u201cOnce I built reusable workflows, I just duplicated them for each client. It saved me hours every week.\u201d<\/p><\/blockquote>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_CASE_STUDY_5_NGO_Education_Platform_%E2%86%92_Automated_Application_System\"><\/span>\u00a0CASE STUDY 5: NGO \/ Education Platform \u2192 Automated Application System<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h3><span class=\"ez-toc-section\" id=\"_Business_Type-5\"><\/span>\u00a0Business Type:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Education scholarship organization<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Goal\"><\/span>Goal:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Automate applicant communication<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Automation_Workflows_Built-5\"><\/span>\u00a0Automation Workflows Built:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Application received workflow<\/li>\n<li>Document reminder workflow<\/li>\n<li>Interview scheduling automation<\/li>\n<li>Acceptance\/rejection email flows<\/li>\n<li>Status-based tagging system<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Results-4\"><\/span>\u00a0Results:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>70% reduction in manual follow-ups<\/li>\n<li>Faster applicant processing<\/li>\n<li>Clear visibility of pipeline stages<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Coordinator_Comment\"><\/span>\u00a0Coordinator Comment:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<blockquote><p>\u201cWe used to chase applicants manually. Now every step of the process is automated and tracked inside Brevo.\u201d<\/p><\/blockquote>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_REAL_USER_COMMENTS_WORKFLOW_EXPERIENCE\"><\/span>\u00a0REAL USER COMMENTS (WORKFLOW EXPERIENCE)<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"_Comment_1_Beginner_User\"><\/span>\u00a0Comment 1: Beginner User<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<blockquote><p>\u201cAt first automation felt confusing, but once I understood triggers and delays, it became easy to build workflows.\u201d<\/p><\/blockquote>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"_Comment_2_Small_Business_Owner\"><\/span>\u00a0Comment 2: Small Business Owner<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<blockquote><p>\u201cThe real power is not sending emails\u2014it\u2019s building systems that run without me.\u201d<\/p><\/blockquote>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"_Comment_3_E-commerce_Seller\"><\/span>\u00a0Comment 3: E-commerce Seller<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<blockquote><p>\u201cAbandoned cart automation changed everything. It brings back customers every single day.\u201d<\/p><\/blockquote>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"_Comment_4_Marketer\"><\/span>\u00a0Comment 4: Marketer<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<blockquote><p>\u201cSegmentation inside workflows is the key. Once you start tagging users properly, everything becomes smarter.\u201d<\/p><\/blockquote>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"_Comment_5_Startup_Founder\"><\/span>\u00a0Comment 5: Startup Founder<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<blockquote><p>\u201cWe realized we didn\u2019t need more marketing people\u2014we needed better automation workflows.\u201d<\/p><\/blockquote>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_KEY_INSIGHTS_FROM_ALL_WORKFLOW_CASES\"><\/span>\u00a0KEY INSIGHTS FROM ALL WORKFLOW CASES<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h3><span class=\"ez-toc-section\" id=\"_What_works_best\"><\/span>\u00a0What works best:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Welcome sequences (highest engagement impact)<\/li>\n<li>Abandoned cart workflows (direct revenue impact)<\/li>\n<li>Behavioral triggers (clicks, visits, inactivity)<\/li>\n<li>Tag-based segmentation<\/li>\n<li>Multi-step nurture funnels<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"_Common_challenges\"><\/span>\u00a0Common challenges:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Understanding workflow logic at the beginning<\/li>\n<li>Overcomplicating automation flows<\/li>\n<li>Poor segmentation setup<\/li>\n<li>Lack of clear goal per workflow<\/li>\n<\/ul>\n<hr \/>\n<h1><span class=\"ez-toc-section\" id=\"_FINAL_INSIGHT-2\"><\/span>\u00a0FINAL INSIGHT<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>In 2026, Brevo automation workflows are used not just for email\u2014but for:<\/p>\n<blockquote><p>Building <strong>fully automated customer journeys that run 24\/7<\/strong><\/p><\/blockquote>\n<p>The biggest shift users report is:<\/p>\n<p>From manual emailing<br \/>\nTo fully automated revenue and engagement systems<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u00a0Getting Started with Brevo Automation Workflows (2026 and Beyond) Brevo automation workflows let you automatically send emails, tag users, move contacts through stages, and&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[270,90],"tags":[],"class_list":["post-22231","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","category-news-update"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Getting Started with Brevo Automation Workflows in 2026 and Beyond - Lite14 Tools &amp; Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lite14.net\/blog\/2026\/07\/04\/getting-started-with-brevo-automation-workflows-in-2026-and-beyond\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Getting Started with Brevo Automation Workflows in 2026 and Beyond - Lite14 Tools &amp; 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