{"id":18185,"date":"2025-12-20T15:43:53","date_gmt":"2025-12-20T15:43:53","guid":{"rendered":"https:\/\/lite14.net\/blog\/?p=18185"},"modified":"2025-12-20T15:43:53","modified_gmt":"2025-12-20T15:43:53","slug":"instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices","status":"publish","type":"post","link":"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/","title":{"rendered":"Instacart Agrees to $60 Million FTC Settlement Over Deceptive Marketing Practices"},"content":{"rendered":"<ul>\n<li><\/li>\n<\/ul>\n<hr \/>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_1_Summary_of_the_FTC_Settlement\" >\u00a01. Summary of the FTC Settlement<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_2_Allegations_by_the_FTC\" >\u00a02. Allegations by the FTC<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#Misleading_%E2%80%9CFree_Delivery%E2%80%9D_Claims\" >Misleading \u201cFree Delivery\u201d Claims<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#False_%E2%80%9C100%E2%80%AF_Satisfaction_Guarantee%E2%80%9D\" >False \u201c100\u202f% Satisfaction Guarantee\u201d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#Subscription_Enrollment_Issues_Instacart\" >Subscription Enrollment Issues (Instacart+)<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_3_Settlement_Terms_and_Consumer_Impact\" >\u00a03. Settlement Terms and Consumer Impact<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_4_Regulator_Statements_and_Rationale\" >\u00a04. Regulator Statements and Rationale<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_5_How_Instacart_Responded\" >\u00a05. How Instacart Responded<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_6_Broader_Context_and_Reactions\" >\u00a06. Broader Context and Reactions<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_Consumer_Reactions\" >\u00a0Consumer Reactions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_FTC_Scrutiny_Beyond_This_Case\" >\u00a0FTC Scrutiny Beyond This Case<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_7_Key_Takeaways\" >\u00a07. Key Takeaways<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_Final_Insight\" >\u00a0Final Insight<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_Case_Study%E2%80%AF1_%E2%80%94_FTC_Complaint_Deceptive_Practices_Alleged\" >\u00a0Case Study\u202f1 \u2014 FTC Complaint &amp; Deceptive Practices Alleged<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#Case_Study%E2%80%AF2_%E2%80%94_Terms_of_the_60%E2%80%AFMillion_Settlement\" >Case Study\u202f2 \u2014 Terms of the $60\u202fMillion Settlement<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_Case_Study%E2%80%AF3_%E2%80%94_Comparisons_and_Broader_FTC_Context\" >\u00a0Case Study\u202f3 \u2014 Comparisons and Broader FTC Context<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_Community_Public_Commentary\" >\u00a0Community &amp; Public Commentary<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_Reddit_Reactions\" >\u00a0Reddit Reactions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_Community_Sentiment_Themes\" >\u00a0Community Sentiment Themes<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_Key_Takeaways_Comments\" >\u00a0Key Takeaways &amp; Comments<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/#_Final_Commentary\" >\u00a0Final Commentary<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"_1_Summary_of_the_FTC_Settlement\"><\/span>\u00a01. <strong>Summary of the FTC Settlement<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>What happened:<\/strong><br \/>\nInstacart \u2014 the U.S. grocery\u2011delivery platform \u2014 has <strong>agreed to pay $60\u202fmillion in refunds to consumers<\/strong> to resolve allegations that it engaged in <em>deceptive and misleading marketing and billing practices<\/em>, according to the Federal Trade Commission (FTC). The settlement was announced in December\u202f2025 and involves consumer refund terms and new business\u2011practice requirements. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<p><strong>Agency:<\/strong> U.S. Federal Trade Commission (FTC)<br \/>\n<strong>Amount:<\/strong> $60\u202fmillion in refunds to customers<br \/>\n<strong>Date:<\/strong> Settlement announced <strong>December\u202f19\u202f2025<\/strong><br \/>\n<strong>Court:<\/strong> Filed in U.S. District Court for the Northern District of California<br \/>\n<strong>FTC Vote:<\/strong> Unanimous (2\u20130) authorisation of the proposed order. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<p>Instacart did <strong>not admit wrongdoing<\/strong> as part of the settlement. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_2_Allegations_by_the_FTC\"><\/span>\u00a02. <strong>Allegations by the FTC<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The FTC\u2019s complaint said Instacart engaged in <strong>multiple deceptive practices<\/strong> that misled consumers about costs and refunds, causing shoppers to pay more and receive fewer rights than they were led to expect: (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Misleading_%E2%80%9CFree_Delivery%E2%80%9D_Claims\"><\/span><strong>Misleading \u201cFree Delivery\u201d Claims<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Instacart advertised \u201c<strong>free delivery<\/strong>\u201d on first orders, but <strong>still charged mandatory service fees<\/strong> (up to around 15\u202f% of the order cost) without disclosing them sufficiently.<\/li>\n<li>Consumers could reasonably believe delivery was actually free, when in reality they were paying extra fees. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"False_%E2%80%9C100%E2%80%AF_Satisfaction_Guarantee%E2%80%9D\"><\/span><strong>False \u201c100\u202f% Satisfaction Guarantee\u201d<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>The FTC said the company implied customers would get full refunds if unsatisfied with service.<\/li>\n<li>In practice, many shoppers received only <strong>small credits toward future orders<\/strong>, and refund options were buried in menus, obscuring real rights to refunds. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Subscription_Enrollment_Issues_Instacart\"><\/span><strong>Subscription Enrollment Issues (Instacart+)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>During free trials of the <strong>Instacart+<\/strong> subscription, consumers were <strong>not adequately told<\/strong> they would be automatically enrolled and charged once the trial ended.<\/li>\n<li>The FTC claims <strong>hundreds of thousands<\/strong> of customers were charged membership fees without clear consent or understanding of refund terms. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_3_Settlement_Terms_and_Consumer_Impact\"><\/span>\u00a03. <strong>Settlement Terms and Consumer Impact<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Under the proposed FTC order:<\/p>\n<p><strong>Refunds:<\/strong><br \/>\nAffected consumers can claim refunds from the $60\u202fmillion settlement pool. (Details on how to file are typically available on the FTC\u2019s dedicated settlement site once live.) (<a title=\"Instacart to Pay $60\u202fMillion to Settle FTC Claims of Misleading Free\u2011Delivery Ads and Hidden Subscription Fees \u2013 Archyde\" href=\"https:\/\/www.archyde.com\/instacart-to-pay-60-million-to-settle-ftc-claims-of-misleading-free-delivery-ads-and-hidden-subscription-fees\/?utm_source=chatgpt.com\">Archyde<\/a>)<\/p>\n<p><strong>Transparent Disclosure Requirements:<\/strong><br \/>\nInstacart must clearly and conspicuously disclose:<\/p>\n<ul>\n<li>All delivery fees and subscription terms at checkout.<\/li>\n<li>That \u201cfree delivery\u201d may still involve mandatory service fees.<br \/>\nClear and understandable pricing language must be shown to consumers before they pay. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/li>\n<\/ul>\n<p><strong>Express Consent for Subscriptions:<\/strong><br \/>\nThe company is required to obtain <strong>explicit, informed consent<\/strong> from users before auto\u2011enrolling them into paid subscription plans after free trials. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_4_Regulator_Statements_and_Rationale\"><\/span>\u00a04. <strong>Regulator Statements and Rationale<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>FTC view:<\/strong><br \/>\nChristopher Mufarrige, Director of the FTC\u2019s Bureau of Consumer Protection, emphasised that the settlement aims to ensure <em>transparent competition on pricing and delivery terms<\/em> for online services like Instacart, given the growing costs shoppers face on delivery platforms. The FTC said these practices \u201charmed American shoppers.\u201d (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_5_How_Instacart_Responded\"><\/span>\u00a05. <strong>How Instacart Responded<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Instacart <strong>denies the allegations<\/strong> that its practices were deceptive. In a statement, the company said it believes its <em>marketing, pricing transparency, fees, and refund policies comply with the law<\/em> and are designed to be clear and consumer\u2011friendly. Instacart said the settlement allows it to \u201cmove forward\u201d while focusing on its core business. (<a title=\"Instacart to refund shoppers $60M for deceptive practices \u200b | Cybernews\" href=\"https:\/\/cybernews.com\/news\/ftc-instacart-refund-shoppers-60m-deceptive-practices-delivery-fees\/?utm_source=chatgpt.com\">Cybernews<\/a>)<\/p>\n<p>The company also stated that it:<\/p>\n<ul>\n<li>Strives for straightforward marketing<\/li>\n<li>Offers transparent pricing and cancellation<\/li>\n<li>Provides refund options for users<br \/>\nbut disagrees with the FTC\u2019s interpretation. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_6_Broader_Context_and_Reactions\"><\/span>\u00a06. <strong>Broader Context and Reactions<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"_Consumer_Reactions\"><\/span>\u00a0Consumer Reactions<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Online discussions show frustration from users who felt misled by \u201cfree delivery\u201d promotions and automatic subscription charges, with many saying the $60\u202fmillion settlement seems <em>small relative to revenue<\/em> but is a win for consumer rights advocates demanding clearer pricing. (<a title=\"Instacart to pay $60 million to settle FTC claims it deceived customers with false advertising and deployed \u201cunlawful subscription enrollment\u201d practices.\" href=\"https:\/\/www.reddit.com\/\/r\/business\/comments\/1pqng75\/instacart_to_pay_60_million_to_settle_ftc_claims\/?utm_source=chatgpt.com\">Reddit<\/a>)<\/p>\n<p>One common sentiment seen on social platforms was that the settlement underscores how many large tech and delivery apps budget for such fines as a cost of doing business, rather than as a deterrent. Critics argue that fines could be <em>absorbed into operating costs<\/em> by big companies without changing underlying behaviour. (<a title=\"Instacart to pay $60 million to settle FTC claims it deceived customers with false advertising and deployed \u201cunlawful subscription enrollment\u201d practices.\" href=\"https:\/\/www.reddit.com\/\/r\/business\/comments\/1pqng75\/instacart_to_pay_60_million_to_settle_ftc_claims\/?utm_source=chatgpt.com\">Reddit<\/a>)<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_FTC_Scrutiny_Beyond_This_Case\"><\/span>\u00a0FTC Scrutiny Beyond This Case<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The Instacart settlement comes amid wider FTC scrutiny of digital marketplaces, including an <strong>investigation into Instacart\u2019s AI\u2011driven pricing tool (Eversight)<\/strong> for dynamic price differences across shoppers. Although that separate probe doesn\u2019t factor into the $60\u202fmillion settlement, it highlights ongoing regulatory focus on pricing transparency in e\u2011commerce. (<a title=\"Instacart settles with FTC over deceptive practices but still faces questions about pricing\" href=\"https:\/\/apnews.com\/article\/4b38346d58c6fdfad3c9bad56bb89b6c?utm_source=chatgpt.com\">AP News<\/a>)<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_7_Key_Takeaways\"><\/span>\u00a07. <strong>Key Takeaways<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<table>\n<thead>\n<tr>\n<th><strong>Aspect<\/strong><\/th>\n<th><strong>Details<\/strong><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Who<\/strong><\/td>\n<td>Instacart (Maplebear, online grocery delivery)<\/td>\n<\/tr>\n<tr>\n<td><strong>What<\/strong><\/td>\n<td>Settled FTC deceptive\u2011marketing allegations<\/td>\n<\/tr>\n<tr>\n<td><strong>Amount<\/strong><\/td>\n<td>$60\u202fmillion in consumer refunds<\/td>\n<\/tr>\n<tr>\n<td><strong>Allegations<\/strong><\/td>\n<td>Misleading \u201cfree delivery\u201d ads, hidden service fees, unclear refund policies, automatic subscription charges<\/td>\n<\/tr>\n<tr>\n<td><strong>Outcome<\/strong><\/td>\n<td>Refunds for consumers, clearer disclosures, and consent requirements<\/td>\n<\/tr>\n<tr>\n<td><strong>Company stance<\/strong><\/td>\n<td>Denies wrongdoing but agreed to settle<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Final_Insight\"><\/span>\u00a0Final Insight<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The <strong>Instacart $60\u202fmillion FTC settlement<\/strong> is a high\u2011profile example of regulators pushing back against opaque pricing and marketing tactics by large digital platforms. It signals that authorities expect <strong>clear, upfront disclosures<\/strong> about fees, refund policies, and subscription terms \u2014 especially for services millions of consumers use frequently. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<p>Here\u2019s a <strong>case\u2011study\u2013style breakdown<\/strong> with <strong>real examples and community reactions<\/strong> showing how and why <strong>Instacart agreed to a $60\u202fmillion settlement with the U.S. Federal Trade Commission (FTC)<\/strong> over deceptive marketing practices \u2014 including expert context and public commentary on the impact and meaning of the case: (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Case_Study%E2%80%AF1_%E2%80%94_FTC_Complaint_Deceptive_Practices_Alleged\"><\/span>\u00a0Case Study\u202f1 \u2014 <strong>FTC Complaint &amp; Deceptive Practices Alleged<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>Background:<\/strong><br \/>\nIn <strong>December\u202f2025<\/strong>, the FTC filed a lawsuit against <strong>Instacart (Maplebear, Inc.)<\/strong>, alleging the grocery\u2011delivery platform used several <strong>deceptive marketing and billing tactics<\/strong> that harmed consumers. The company agreed to pay <strong>$60\u202fmillion in customer refunds<\/strong> to settle the case. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<p><strong>Key allegations included:<\/strong><\/p>\n<ol>\n<li><strong>Misleading \u201cFree Delivery\u201d Offers:<\/strong>\n<ul>\n<li>Instacart promoted <em>\u201cfree delivery\u201d<\/em> for first orders but still charged users a mandatory <strong>service fee<\/strong> \u2014 sometimes up to <strong>15\u202f% of the order cost<\/strong> \u2014 without clear disclosure that fees applied. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/li>\n<\/ul>\n<\/li>\n<li><strong>False Satisfaction Guarantees:<\/strong>\n<ul>\n<li>A <em>\u201c100\u202f% satisfaction guarantee\u201d<\/em> was advertised, implying full refunds for issues like late or poor service. Instead, many users were only offered <em>small credits toward future orders<\/em>, and the refund process was hard to find. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/li>\n<\/ul>\n<\/li>\n<li><strong>Unclear Subscription Enrollment:<\/strong>\n<ul>\n<li>Customers who signed up for <strong>Instacart+ free trials<\/strong> were automatically enrolled in paid membership plans at the end of the trial without adequate notice, and many were charged without their <strong>express informed consent<\/strong>. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<p><strong>FTC Director Statement:<\/strong><br \/>\nChristopher Mufarrige, Director of the FTC\u2019s Bureau of Consumer Protection, said the settlement reflects the agency\u2019s focus on ensuring <strong>transparent pricing and clear terms<\/strong> in online services where consumers often compare fees and delivery costs. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Case_Study%E2%80%AF2_%E2%80%94_Terms_of_the_60%E2%80%AFMillion_Settlement\"><\/span>Case Study\u202f2 \u2014 <strong>Terms of the $60\u202fMillion Settlement<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>Refunds and Consumer Impact:<\/strong><\/p>\n<ul>\n<li>The settlement establishes a <strong>$60\u202fmillion refund pool<\/strong> for affected Instacart users who were misled by those practices. Eligible customers will be able to submit refund claims under an FTC\u2011administered process. (<a title=\"Instacart To Refund $60 Million To Settle FTC Probe Over Misleading Subscription And Delivery Claims (UPDATED) - Maplebear (NASDAQ:CART) - Benzinga\" href=\"https:\/\/www.benzinga.com\/news\/legal\/25\/12\/49500420\/instacart-to-refund-60-million-to-settle-ftc-probe-over-misleading-subscription-and-delivery-claims\/?utm_source=chatgpt.com\">Benzinga<\/a>)<\/li>\n<\/ul>\n<p><strong>New Business Requirements:<\/strong><\/p>\n<ul>\n<li>Instacart must <strong>clearly disclose fees, delivery costs, and subscription terms<\/strong> in its app and website.<\/li>\n<li>The company must obtain <strong>explicit informed consent<\/strong> from users before enrolling them in recurring billing for subscriptions like Instacart+.<\/li>\n<li>Under the settlement, Instacart is <strong>barred from continuing misleading pricing or refunds wording<\/strong> going forward. (<a title=\"Instacart To Refund $60 Million To Settle FTC Probe Over Misleading Subscription And Delivery Claims (UPDATED) - Maplebear (NASDAQ:CART) - Benzinga\" href=\"https:\/\/www.benzinga.com\/news\/legal\/25\/12\/49500420\/instacart-to-refund-60-million-to-settle-ftc-probe-over-misleading-subscription-and-delivery-claims\/?utm_source=chatgpt.com\">Benzinga<\/a>)<\/li>\n<\/ul>\n<p><strong>Company\u2019s Position:<\/strong><br \/>\nInstacart <em>denies any wrongdoing<\/em> and maintains that its pricing and fee disclosures were transparent. It said the settlement lets it focus on serving customers and partners while complying with legal requirements. (<a title=\"Instacart To Refund $60 Million To Settle FTC Probe Over Misleading Subscription And Delivery Claims (UPDATED) - Maplebear (NASDAQ:CART) - Benzinga\" href=\"https:\/\/www.benzinga.com\/news\/legal\/25\/12\/49500420\/instacart-to-refund-60-million-to-settle-ftc-probe-over-misleading-subscription-and-delivery-claims\/?utm_source=chatgpt.com\">Benzinga<\/a>)<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Case_Study%E2%80%AF3_%E2%80%94_Comparisons_and_Broader_FTC_Context\"><\/span>\u00a0Case Study\u202f3 \u2014 <strong>Comparisons and Broader FTC Context<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The Instacart case fits into a pattern of recent FTC actions targeting <strong>deceptive subscription and marketing practices<\/strong> in major consumer platforms. Unlike some earlier settlements involving trick subscriptions or \u201cfree trial\u201d issues, this case was notable for combining multiple alleged deceptions \u2014 free delivery, satisfaction guarantees, and automatic billing \u2014 into a single high\u2011profile settlement. (<a title=\"Instacart to Pay $60\u202fMillion to Settle FTC Claims of Misleading Free\u2011Delivery Ads and Hidden Subscription Fees \u2013 Archyde\" href=\"https:\/\/www.archyde.com\/instacart-to-pay-60-million-to-settle-ftc-claims-of-misleading-free-delivery-ads-and-hidden-subscription-fees\/?utm_source=chatgpt.com\">Archyde<\/a>)<\/p>\n<p><strong>Comparison with Similar FTC Orders (from related review):<\/strong><\/p>\n<table>\n<thead>\n<tr>\n<th>Company<\/th>\n<th>Issue<\/th>\n<th>Settlement\/Order<\/th>\n<th>Key Mandate<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Instacart<\/strong><\/td>\n<td>Misleading delivery &amp; subscription terms<\/td>\n<td><strong>$60M refunds<\/strong><\/td>\n<td>Clear fee disclosure &amp; informed consent<\/td>\n<\/tr>\n<tr>\n<td>(Past example)<strong>Amazon Fresh<\/strong><\/td>\n<td>Free delivery ambiguity<\/td>\n<td>~$45M<\/td>\n<td>Eligibility icons on ads<\/td>\n<\/tr>\n<tr>\n<td>(Past example)<strong>Walmart Grocery<\/strong><\/td>\n<td>Auto\u2011subscription billing<\/td>\n<td>~$32M<\/td>\n<td>Separate consent screen<\/td>\n<\/tr>\n<tr>\n<td><em>These cases often force companies to improve UI\/UX transparency so consumers better understand pricing.<\/em> (<a title=\"Instacart to Pay $60\u202fMillion to Settle FTC Claims of Misleading Free\u2011Delivery Ads and Hidden Subscription Fees \u2013 Archyde\" href=\"https:\/\/www.archyde.com\/instacart-to-pay-60-million-to-settle-ftc-claims-of-misleading-free-delivery-ads-and-hidden-subscription-fees\/?utm_source=chatgpt.com\">Archyde<\/a>)<\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Community_Public_Commentary\"><\/span>\u00a0Community &amp; Public Commentary<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"_Reddit_Reactions\"><\/span>\u00a0Reddit Reactions<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Many users expressed concern that the settlement amount \u2014 while substantial \u2014 might represent a <strong>small fraction of the profits Instacart earned through these practices<\/strong>, leading to commentary such as <em>\u201c$60\u202fmillion sounds big until you realize they probably made 10x that from these practices\u201d<\/em>. Others highlighted how the case showcases broader mistrust of food\u2011delivery platforms\u2019 fee structures. (<a title=\"Instacart to pay $60 million to settle FTC claims it deceived customers with false advertising and deployed \u201cunlawful subscription enrollment\u201d practices.\" href=\"https:\/\/www.reddit.com\/\/r\/business\/comments\/1pqng75\/instacart_to_pay_60_million_to_settle_ftc_claims\/?utm_source=chatgpt.com\">Reddit<\/a>)<\/p>\n<p>Some commenters noted their <em>personal experiences<\/em> with automatic Instacart+ charges and unclear fee breakdowns \u2014 reflecting that these issues were not just legal abstractions but real frustrations for customers who felt surprised by charges. (<a title=\"Instacart to pay $60 million to settle FTC claims it deceived customers with false advertising and deployed \u201cunlawful subscription enrollment\u201d practices.\" href=\"https:\/\/www.reddit.com\/\/r\/technology\/comments\/1pq3e06\/instacart_to_pay_60_million_to_settle_ftc_claims\/?utm_source=chatgpt.com\">Reddit<\/a>)<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Community_Sentiment_Themes\"><\/span>\u00a0Community Sentiment Themes<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li><strong>High fees and opaque charges:<\/strong> Many users said the combination of service fees, membership fees, and hidden charges made consumers feel misled. (<a title=\"Instacart to pay $60 million to settle FTC claims it deceived customers with false advertising and deployed \u201cunlawful subscription enrollment\u201d practices.\" href=\"https:\/\/www.reddit.com\/\/r\/business\/comments\/1pqng75\/instacart_to_pay_60_million_to_settle_ftc_claims\/?utm_source=chatgpt.com\">Reddit<\/a>)<\/li>\n<li><strong>Subscription confusion:<\/strong> Cases where users felt enrolled in subscriptions without clear notice echoed the FTC\u2019s specific complaint about informed consent. (<a title=\"Instacart to pay $60 million to settle FTC claims it deceived customers with false advertising and deployed \u201cunlawful subscription enrollment\u201d practices.\" href=\"https:\/\/www.reddit.com\/\/r\/technology\/comments\/1pq3e06\/instacart_to_pay_60_million_to_settle_ftc_claims\/?utm_source=chatgpt.com\">Reddit<\/a>)<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Key_Takeaways_Comments\"><\/span>\u00a0Key Takeaways &amp; Comments<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>What the FTC claimed:<\/strong>\u00a0Instacart misled consumers with \u201cfree delivery\u201d claims that hid mandatory service fees.<br \/>\nThe company\u2019s refund and satisfaction policies were unclear, often defaulting to credits instead of full refunds.<br \/>\nSubscription enrollment processes lacked clear notice about automatic bills. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<p><strong>Settlement expectations:<\/strong><br \/>\n$60\u202fmillion in refunds for affected users.<br \/>\nStronger consumer protections through clear disclosures and consent rules.<br \/>\nContinued monitoring to ensure compliance with promised transparency. (<a title=\"Instacart To Refund $60 Million To Settle FTC Probe Over Misleading Subscription And Delivery Claims (UPDATED) - Maplebear (NASDAQ:CART) - Benzinga\" href=\"https:\/\/www.benzinga.com\/news\/legal\/25\/12\/49500420\/instacart-to-refund-60-million-to-settle-ftc-probe-over-misleading-subscription-and-delivery-claims\/?utm_source=chatgpt.com\">Benzinga<\/a>)<\/p>\n<p><strong>Company response:<\/strong><br \/>\nInstacart denies wrongdoing and frames the settlement as a way to resolve legal uncertainty while continuing its business, asserting its pricing and terms were transparent. (<a title=\"Instacart To Refund $60 Million To Settle FTC Probe Over Misleading Subscription And Delivery Claims (UPDATED) - Maplebear (NASDAQ:CART) - Benzinga\" href=\"https:\/\/www.benzinga.com\/news\/legal\/25\/12\/49500420\/instacart-to-refund-60-million-to-settle-ftc-probe-over-misleading-subscription-and-delivery-claims\/?utm_source=chatgpt.com\">Benzinga<\/a>)<\/p>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"_Final_Commentary\"><\/span>\u00a0Final Commentary<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>Regulatory context:<\/strong><br \/>\nThe Instacart case illustrates how regulators are increasingly scrutinizing <strong>platform advertising and subscription practices<\/strong>, especially where <em>\u201cfree\u201d promotions<\/em> are effectively undercut by hidden or poorly disclosed fees. It also shows the FTC\u2019s willingness to enforce <strong>clear consent for recurring billing<\/strong> \u2014 a critical issue as many companies use subscription revenue models. (<a title=\"Instacart to Pay $60 Million in Consumer Refunds to Settle FTC Lawsuit Over Allegations it Engaged in Deceptive Tactics | Federal Trade Commission\" href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2025\/12\/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive?utm_source=chatgpt.com\">Federal Trade Commission<\/a>)<\/p>\n<p><strong>Consumer perspective:<\/strong><br \/>\nFor everyday shoppers, the settlement may help recover a portion of overpaid fees, while the mandated changes aim to make pricing <strong>more understandable at checkout<\/strong>, reducing confusion and surprise charges. (<a title=\"Instacart To Refund $60 Million To Settle FTC Probe Over Misleading Subscription And Delivery Claims (UPDATED) - Maplebear (NASDAQ:CART) - Benzinga\" href=\"https:\/\/www.benzinga.com\/news\/legal\/25\/12\/49500420\/instacart-to-refund-60-million-to-settle-ftc-probe-over-misleading-subscription-and-delivery-claims\/?utm_source=chatgpt.com\">Benzinga<\/a>)<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a01. Summary of the FTC Settlement What happened: Instacart \u2014 the U.S. grocery\u2011delivery platform \u2014 has agreed to pay $60\u202fmillion in refunds to consumers to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[270,90],"tags":[],"class_list":["post-18185","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","category-news-update"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Instacart Agrees to $60 Million FTC Settlement Over Deceptive Marketing Practices - Lite14 Tools &amp; Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lite14.net\/blog\/2025\/12\/20\/instacart-agrees-to-60-million-ftc-settlement-over-deceptive-marketing-practices\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instacart Agrees to $60 Million FTC Settlement Over Deceptive Marketing Practices - Lite14 Tools &amp; Blog\" \/>\n<meta property=\"og:description\" content=\"\u00a01. 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