{"id":1391,"date":"2021-12-19T09:28:39","date_gmt":"2021-12-19T09:28:39","guid":{"rendered":"https:\/\/lite14.net\/blog\/?p=1391"},"modified":"2022-06-17T09:26:55","modified_gmt":"2022-06-17T09:26:55","slug":"10-free-google-hacks-to-boost-your-search-rank","status":"publish","type":"post","link":"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/","title":{"rendered":"10 Free Google Hacks to Boost Your Search Rank"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/3af32329j9mw1asmgwbtauw18jm-wpengine.netdna-ssl.com\/wp-content\/uploads\/2017\/12\/search-engine-rankings-web-design.jpg\" alt=\"See the source image\" \/><\/p>\n<p>Money can&#8217;t buy Google rank, but time and strategy can improve your position on the SERP without spending a dime. Let&#8217;s take a look at 10 free ways to improve your Google<\/p>\n<ul>\n<li>Create great content for SEO<\/li>\n<li>Enhance the user experience<\/li>\n<li>Make Use of Backlinks<\/li>\n<li>Repair Broken Links<\/li>\n<li>Boost Page Speed<\/li>\n<li>Use H1 and H2 header tags<\/li>\n<li>Make Use of Image Optimization<\/li>\n<li>Focus on Local Search<\/li>\n<li>Aim for \u201cposition zero\u201d<\/li>\n<li>Activate voice search<\/li>\n<\/ul>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/#1_Create_great_content_for_SEO\" >1. Create great content for SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/#2_Enhance_the_user_experience\" >2. Enhance the user experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/#3_Make_Use_of_Backlinks\" >3. Make Use of Backlinks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/#4_Repair_Broken_Links\" >4. Repair Broken Links<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/#5_Boost_Page_Speed\" >5. Boost Page Speed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/#6_Use_H1_and_H2_header_tags\" >6. Use H1 and H2 header tags<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/#7_Make_Use_of_Image_Optimization\" >7. Make Use of Image Optimization<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/#8_Focus_on_local_search\" >8. Focus on local search<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/#9_Aim_for_%E2%80%9Cposition_zero%E2%80%9D\" >9. Aim for \u201cposition zero\u201d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/lite14.net\/blog\/2021\/12\/19\/10-free-google-hacks-to-boost-your-search-rank\/#10_Activate_voice_search\" >10. Activate voice search<\/a><\/li><\/ul><\/nav><\/div>\n<h4><span class=\"ez-toc-section\" id=\"1_Create_great_content_for_SEO\"><\/span>1. Create great content for SEO<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>High-quality content is one of the best ways to increase traffic and search rank. In fact, Google stated in a blog post on page experience that great content is more important than page experience for ranking. Incorporate valuable links to additional internal and external content.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"2_Enhance_the_user_experience\"><\/span>2. Enhance the user experience<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The top four ranking factors according to SEMrush are website visits, time on site, pages per session, and bounce rate. With Google&#8217;s recent Page Experience update, all four are directly related to the user experience your website provides. This is simple: If your website is easy to use and provides valuable information, you will get more visitors who will stay longer and visit more pages, boosting your search ranking.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"3_Make_Use_of_Backlinks\"><\/span>3. Make Use of Backlinks<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Backlinks, or links from other sites to yours, are a major ranking factor in Google. High-authority domains linking to your website content increase traffic and search ranking.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"4_Repair_Broken_Links\"><\/span>4. Repair Broken Links<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>It&#8217;s important to have quality links on your website, but links that lead to 404 errors hurt both your user experience and your search rank. Find broken links with BrokenLinkCheck or Dead Link Checker.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"5_Boost_Page_Speed\"><\/span>5. Boost Page Speed<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Load time is one of Google&#8217;s recent Core Web Vitals metrics, so make sure your site loads quickly to improve your search ranking and user experience.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"6_Use_H1_and_H2_header_tags\"><\/span>6. Use H1 and H2 header tags<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Headers not only make your content more readable and understandable for humans and search engines, but they also help you rank higher in Google search results. Header tags can also be used to show content structure and highlight key points.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"7_Make_Use_of_Image_Optimization\"><\/span>7. Make Use of Image Optimization<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Optimizing your images will help your site load faster and help Google identify the images on your web pages. Your website images should be compressed, with descriptive filenames, and alt text.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"8_Focus_on_local_search\"><\/span>8. Focus on local search<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>People increasingly use smartphones to find businesses \u201cnear me.\u201d Claim your Google My Business listing, write relevant Google Posts, list your business in local directories, and improve your online reputation with great online reviews.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"9_Aim_for_%E2%80%9Cposition_zero%E2%80%9D\"><\/span>9. Aim for \u201cposition zero\u201d<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>An answer box appears above the #1 search result when a user asks a question in Google Search. Getting your content into a featured snippet can increase traffic (snippets include a link to the source page), as well as your brand&#8217;s credibility and visibility. Think of likely searches related to your business and fill your site with clear, authoritative answers.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"10_Activate_voice_search\"><\/span>10. Activate voice search<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>According to a Perficient study, voice search is no longer growing, but over 60% of people surveyed still prefer voice search for smartphone questions. Use full sentences phrased in a natural conversational style rather than single keywords to ensure that voice searches find your business.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Money can&#8217;t buy Google rank, but time and strategy can improve your position on the SERP without spending a dime. Let&#8217;s take a look at&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23,1],"tags":[],"class_list":["post-1391","post","type-post","status-publish","format-standard","hentry","category-seo-search-engine-optimization","category-tech-how-to"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 Free Google Hacks to Boost Your Search Rank - Lite14 Tools &amp; Blog<\/title>\n<meta name=\"description\" content=\"Money can&#039;t buy Google rank, but time and strategy can improve your position on the SERP without spending a dime. 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