{"id":1209,"date":"2021-11-23T11:43:55","date_gmt":"2021-11-23T11:43:55","guid":{"rendered":"https:\/\/lite14.net\/blog\/?p=1209"},"modified":"2021-11-27T17:04:08","modified_gmt":"2021-11-27T17:04:08","slug":"how-you-can-boost-your-payment-acceptance-rate","status":"publish","type":"post","link":"https:\/\/lite14.net\/blog\/2021\/11\/23\/how-you-can-boost-your-payment-acceptance-rate\/","title":{"rendered":"How You Can Boost Your Payment Acceptance Rate"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/th.bing.com\/th\/id\/R.5ffd3b22642bdfa93fb3fd7c5e657fa4?rik=sGSjr96uwvGf1g&amp;pid=ImgRaw&amp;r=0\" alt=\"See the source image\" \/><\/p>\n<p>The Internet and mobile gadgets have undeniably impacted customer expectations and behavior.<\/p>\n<p>As a result, today&#8217;s consumers demand precision and unbroken functionality from their user experience.<\/p>\n<p>They want a personalized multichannel strategy that works on desktop, mobile, tablets, etc.<\/p>\n<p>As a result, merchants began focusing more on transactional operations, as successful payments (or lack thereof) directly affect revenue.<\/p>\n<p>This means that retailers started focused on enhancing customer experience when it comes to payment operations.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lite14.net\/blog\/2021\/11\/23\/how-you-can-boost-your-payment-acceptance-rate\/#Optimized_Payment_Page_Design_Higher_Conversion_Rate\" >Optimized Payment Page Design, Higher Conversion Rate<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lite14.net\/blog\/2021\/11\/23\/how-you-can-boost-your-payment-acceptance-rate\/#Conversion-Friendly_2-Factor_Authentication\" >Conversion-Friendly 2-Factor Authentication<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/lite14.net\/blog\/2021\/11\/23\/how-you-can-boost-your-payment-acceptance-rate\/#Smart_Fraud_Prevention_with_Data\" >Smart Fraud Prevention with Data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/lite14.net\/blog\/2021\/11\/23\/how-you-can-boost-your-payment-acceptance-rate\/#Partnering_With_A_Single_Payment_Provider\" >Partnering With A Single Payment Provider<\/a><\/li><\/ul><\/nav><\/div>\n<h4><span class=\"ez-toc-section\" id=\"Optimized_Payment_Page_Design_Higher_Conversion_Rate\"><\/span>Optimized Payment Page Design, Higher Conversion Rate<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Aesthetic and intuitive design is crucial to improving payment acceptance rates.<\/p>\n<p>If your checkout is cluttered and confusing, your consumers may abandon their carts in frustration.<\/p>\n<p>Fortunately, there are suggestions on how to improve your user experience design and thus your payment acceptance rate.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Conversion-Friendly_2-Factor_Authentication\"><\/span>Conversion-Friendly 2-Factor Authentication<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>An extra layer of protection, such as 3-D Secure, requires users to give a secret code along with their card numbers.<\/p>\n<p>The cardholder is then led to a bank-hosted page where they must enter an extra code.<\/p>\n<p>In summary, 3-D Secure helps retailers prevent fraud. Many of them have claimed that this has resulted in revenue losses due to a lower payment authorization rate.<\/p>\n<p>Why? Because 3-D Secure is intrusive and disrupts the checkout process, some customers prefer to abandon their carts.<\/p>\n<p>Due to the polarizing views on 3-D Secure&#8217;s benefits and drawbacks, retailers have chosen to either completely avoid it or to adopt it across all transactions.<\/p>\n<p>But this isn&#8217;t your only option. 3-D Secure may be customized to meet your corporate needs.<\/p>\n<p>For example, you can employ 3-D Secure to reduce fraud risks only in particular transactions, based on the cardholder&#8217;s country, transaction value, and\/or risk.<\/p>\n<p>Also, keep in mind that a payment processor can adopt a non-invasive version of 3-D Secure that won&#8217;t affect your payment acceptance rate.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Smart_Fraud_Prevention_with_Data\"><\/span>Smart Fraud Prevention with Data<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Over the previous few years, the number of fraudulent transactions and attempts has increased dramatically.<\/p>\n<p>But merchants have another challenge that is affecting their payment acceptance rate and should not be disregarded.<\/p>\n<p>This is money wasted due to misconfigured fraud prevention measures.<\/p>\n<p>If your payment processor has set up anti-fraud measures that aren&#8217;t tailored to your business or industry, it&#8217;s very probable that you&#8217;ll get &#8220;false-positives.&#8221;<\/p>\n<p>And this is bad for business. If your anti-fraud tools identify a real customer as a fraudster, their transaction will be denied.<\/p>\n<p>As you may understand, this scenario not only reduces payment acceptance rates but also annoys customers, increasing churn rates and decreasing client lifetime value.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Partnering_With_A_Single_Payment_Provider\"><\/span>Partnering With A Single Payment Provider<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Consider working with just one payment provider to enhance payment acceptance and streamline transactional operations.<\/p>\n<p>Why? Because sometimes working with many providers just doesn&#8217;t make sense.<\/p>\n<p>Choosing a different provider and\/or acquirer for each country is pointless if your consumers are distributed across multiple areas. It&#8217;s just too hard.<\/p>\n<p>Managing many payment processors and reconciling financial data from each is a nuisance and raises the risk of something going wrong.<\/p>\n<p>As a result, retailers are increasingly considering using just one source for all payment needs. So they have a single point of contact in case of concerns and can trace what caused them.<\/p>\n<p>Having a single payment processor makes greater financial and operational sense for merchants.<\/p>\n<p>This method saves money because you simply have to pay one supplier. Working with a single supplier reduces the number of steps in the payment process, minimizing the number of potential failure spots, and increasing payment acceptance rates.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Internet and mobile gadgets have undeniably impacted customer expectations and behavior. As a result, today&#8217;s consumers demand precision and unbroken functionality from their user&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1209","post","type-post","status-publish","format-standard","hentry","category-tech-how-to"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How You Can Boost Your Payment Acceptance Rate - Lite14 Tools &amp; Blog<\/title>\n<meta name=\"description\" content=\"The Internet and mobile gadgets have undeniably impacted customer expectations and behavior. 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