Every marketing campaign needs an email validation tool. The key to effective email marketing is email deliverability. Sending messages to invalid email addresses repeatedly is the fastest way to lose deliverability. Even if you start with a clean and high-quality mailing list, we strongly advise you to validate email addresses periodically, as some emails may …
Monthly Archives: October 2021
How Does an Email Scrubbing Service Assist You in Creating an Effective Campaign?
Maintaining an active mailing list requires an email scrubbing service. Let’s dig deeper into each of the benefits of email scrubbing. 1. High Delivery Rate Deliverability is harmed by bounced or spammed emails. Inactive subscribers can make it difficult to reach their inboxes. Identifying and removing these addresses will improve email deliverability. 2. Higher Open …
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Why and when should you use email scrubbing?
Email scrubbing helps you maintain a healthy subscriber list. Let’s say it has invalid addresses or subscribers who no longer want to hear from you. As a result, they affect your email deliverability. Email Scrubbing Your mailing list will be scrubbed if it rarely opens, reads, or responds to your emails. It’s difficult to accept …
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What you need to know about Dynamic Email Content
Dynamic email content changes based on the recipient’s behavior, demographics, history, or preferences. It is a mass message that speaks directly to users based on their information. As an email marketer, you should personalize messages for your subscribers based on age, gender, location, and country. Marketers can target specific customers with dynamic email content by …
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How to Use PHP’s mail() Function to Send Emails
To send emails directly from a PHP script, the first method is to use the built-in mail() function. To make use of the PHP send mail feature, users who host their PHP application or website on a local server must configure the Sendmail program by editing the php.ini file in their PHP installation directory. If …
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How to Correctly Separate Multiple Email Recipients
This article describes how to include multiple email addresses in the To: header field, or how to add additional recipients via the Cc: or Bcc: fields. When inserting multiple email addresses into any of these header fields, ensure that they are properly separated. Separate with a Comma Most — but not all — email clients …
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How to leverage market reach to make informed marketing decisions
Creating a marketing campaign requires innovative thinking and a willingness to take calculated risks. However, in order to develop an effective marketing campaign, it is necessary to quantify, measure, and analyze your choices and results. Market reach is one advertising metric that can assist you in making sound, profit-generating marketing decisions. What Is Market Reach? …
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Getting ready for the sales season with email marketing
Black Friday, Cyber Monday, and Christmas are just a few of the biggest shopping events of the year. These are traditionally the most profitable months for retailers, but they are also the most competitive. This year’s sale season will see an increase in email volume similar to 2020. In 2020, the pandemic boosted email volumes …
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Top 6 Best Free Email Validation Tools
Are you in need of email validation tool? You have come to the right place. Simply lets walk down the aisle together and you will get to the top email validation tools you can work with. 1. MillionVerifier MillionVerifier is our preferred email list validation tool due to its low cost. Service with 99 percent …
Email Marketing and Spam Laws
Every year, governments tighten anti-spam laws. New restrictions mean tougher penalties for lawbreakers. In this article, we’ll review spam laws both nationally and internationally. And you will get to know how your company can avoid costly mistakes. CAN-SPAM This 2003 law defines commercial email messages and sets guidelines for sending behavior, content, and subscription compliance …